Social WiFi provider, Purple WiFi, is further expanding its geographic reach through a new partnership with wireless technology manufacturer, Deliberant.

Deliberant, which is headquartered in the USA, is a fast growth manufacturer which currently exports hardware to more than 100 countries. Integration with Purple WiFi software will allow Deliberant to deliver a cloud-based social WiFi solution to its customer base. The benefit to Purple WiFi is further hardware integration with a known brand which has established itself in many of the target countries where Purple wishes to build its presence.

Purple WiFi’s scalable solution has already been adopted by customers in venues across more than 50 countries. Partnering with a manufacturer with a strong presence in a number of markets, where WiFi is still in its relative infancy and therefore presents an attractive sales opportunity, will enable Purple WiFi capitalise on the brand recognition of Deliberant while enabling the manufacturer to offer a wider service with more features and benefits for the customer.

Jonas Sabaliauskas, VP of Marketing of Deliberant, says of the integration with Purple WiFi: “We were keen to partner with a cloud-based WiFi provider in order to be able to expand our offering to the market through a scalable solution. Through this partnership we are in a position to offer a revolutionary range of features, developed by Purple WiFi, which will be viewed by a customer base as a serious, value added solution.”

Commenting on the partnership, Gavin Wheeldon, CEO of Purple WiFi said: “We pride ourselves in being able to integrate with most hardware but its important that we work with partners who have an established track record of delivery and a geographic reach that ties in with our own strategic expansion.”