Customers expect a quick and simple process when they log in and they get this with Social WiFi. Purple’s innovative Social WiFi provision allows smooth integration of WiFi access to social networking for enhanced user engagement.
Guests get fast, secure access to WiFi through social media accounts
Social login available through Facebook, Twitter, LinkedIn and Instagram
Immediately boost your social presence in a wider network
Reach friends of friends through social media logins and activity
Easily promote offers and events to existing and potential customers
Drive key engagement metrics including reach, likes and shares
Market your business
Purple gives your customers the choice of how they want to log in to the WiFi; either through popular social media platforms like Facebook, Twitter, LinkedIn and Instagram, or by filling out a short form. We also provide social login through Weibo (China) and VKontakte (Russia).
Social WiFi gives you immediate social media engagement to a wider network of friends and followers.
Make yourself well known
Your brand’s message will be amplified across many different social feeds, giving you the opportunity to increase your social presence and inform existing and prospective new customers about related promotions, offers and events.
You’ll get others talking about you and your business faster and much more effectively.
Social media statistics
Facebook – 1.55 billion monthly active users
Twitter – 320 million users and 500 million tweets sent every single day
LinkedIn – 100 million users and 3 million active company pages
Social WiFi in action
A great example of social WiFi providing an instant boost to a customer’s business is explored in our case study for Llechwedd Slate Caverns, a popular tourist attraction in Snowdonia, Wales.
Since installing WiFi at the caverns, the marketing team has reported the following results on social media:
A 500% increase in Facebook page likes
Average number of views for each Facebook post has increased by 200%, from 400 to over 1,200
Viral impressions, linked to posts, likes, sharing and comments, have now exceeded 175,000
A substantial increase in follower numbers on both Twitter and Instagram