Blogs

Category: Data

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Purple insights provide a UK demographic breakdown of visitors returning to outdoor bars and pubs

As pints were poured and cocktails shaken for the first time in months, consumers rushed to beer gardens and terraces to celebrate the return of their favorite establishments, permitted to reopen from Monday, April 11th. However, challenges remain in understanding the undoubted long-term impact of repeated lockdowns, social distancing, and…

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Location Analytics & Services: How they can increase revenue

Find out about location technology and how the presence data collected can be utilized to increase revenue!

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Legal Requirements for Occupancy in the UK

Almost a year on the Covid-19 pandemic is still causing issues for governments trying to deal with different waves and outbreaks. In this blog, we will focus on the current rules and regulations for venue gatherings in the UK. Occupancy Rules In: England During the latter half of February 2021…

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Legal Requirements for Venue Occupancy for the U.S, Mexico, and Canada

The Covid pandemic has forced governments across the globe to deal with various waves and strains of Covid19 very differently. Advice from WHO (The World Health Organisation) regarding personal safety was to wear a face mask in public and to maintain a safe distance from anyone around us. But as…

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Data Management Trends & Strategies for 2021

A new era for data handling? Over the past few years, the combination of ‘IoT’ devices & AI / Machine Learning has been used to collect huge amounts of big data. Companies from the IaaS (Infrastructure as a Solution) & PaaS (Platform as a Solution) markets are continually releasing new…

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Internet of Things and The Remote Workforce

The Internet of Things refers to the billions of physical devices around the world that are now connected to the internet, all collecting and sharing data.

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Natural distribution of people through information

Screens and kiosks can show information such as queue times, this allows for people to make decisions based on the information they have just received.

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The intelligent university campus

University campuses need to adapt themselves to become a more efficient, secure, and successful experience for all those that it serves

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Purple develops a low-cost solution to occupancy control and visitor counting

Low-cost solution to occupancy control enabling venues to optimize safety and comply with government guidance

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Presence technology reassures visitors with occupancy control

Occupancy control allows businesses to improve social distancing and operations whilst ensuring visitors and staff remain safe.

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Data shows numbers of UK drinkers in the North East approaching Pre-COVID levels, while Londoners are staying away

Gain insight into how different people and different regions are reacting to the reopening of pubs, bars and restuarants across the UK

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Creating a safe and contactless office space for your staff and visitors

Ensure your business is on the right path for moving into a more controlled and contactless world through the use of Anayltics and Wayfinding

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How big data is being used to boost sales and marketing

Many businesses make decisions on the fly from their gut, but there’s a point where a company has to use big data to drive their decision making.  You can spend a great deal of your time making decisions and often they will affect the company, the team, and even yourself…

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WiFi data is improving commercial performance in physical venues

WiFi data and analytics have been around for several years, but it’s only in the past couple of years that businesses have started to utilize their potential for improving their guest experience, staff efficiencies and increase the return rate of their customers.  What is WiFi data and analytics? WiFi analytics…

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What is Cached Data?

Cached data, you’ve definitely heard about it, but do you know what it is?  In a world where we are constantly surrounded by technology in one way or another, we somehow come to accept technical jargon without really knowing what it means.  About cached data  How does cached data work?…

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