Blogs

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Popular UK wildlife parks have improved the way they interact with guests thanks to Purple

Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing. The tourist attractions, located in the South of England, are operated by the Whitley…

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Jorge’s Summer: 3000 miles, 8 weeks, and a Purple mindset

Being passionately Purple is a value everyone shares in the office, whether you’re at HQ in Manchester or across the pond. It creates a foundation for each individual to connect to as Purple veterans and new recruits, and underpins everything we do here. Our values reflect how we see ourselves,…

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Intelligent Insights: UK hotels and TripAdvisor reviews [Whitepaper]

Consumer opinion and online reviews are the second most trusted form of advertising, and influence 95% of travellers looking for accommodation on TripAdvisor, the world’s largest travel website. With 390 million unique monthly users – some of which are so active they revisit the site up to four times each…

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Purple and 3DK win contract with famous Scottish castle and gardens

Armadale Castle, Gardens and Museum of the Isles, is acquiring detailed profiles about those who visit the 20,000-acre Highland estate thanks to a WiFi and analytics solution delivered by Purple, the intelligent spaces company, and 3DK. The 5-star visitor attraction, located in South Skye, Scotland, previously had a basic open…

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How Much Influence Does TripAdvisor Have On Your Results?

Since its early beginnings in 2000, the review giant TripAdvisor has eclipsed the travel, tourism, res-taurant, and leisure industries; now in 2017, TripAdvisor’s famous review bubbles represent over 7 million businesses across the globe, with 500 million reviews and counting. Undoubtedly, there are a wealth factors contributing to TripAdvisor’s success,…

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Popular Scottish town sees an influx of WiFi users and a spike in Facebook engagement thanks to Purple

Purple, the intelligent spaces company, and Rapier Systems are delivering high speed WiFi and content filtering to visitors and residents of Kirkcaldy town centre. As a result, the town has seen a growth in traffic on the WiFi network and a 208% increase in social media engagement. In early 2016,…

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Ibermática adds Purple to its product mix by becoming a Certified Partner

Technology company, Ibermática, has enriched its portfolio of solutions in the area of marketing and analytics by signing a certified partnership agreement with Purple, the intelligent spaces company. Headquartered in San Sebastián, Spain, Ibermática is a global IT services company that has numerous offices located across Europe, the U.S. and…

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NHS WiFi: A straightforward procedure with Purple

In 2015, Jeremy Hunt declared that all NHS buildings across England would be provided with free WiFi in a bid to improve services and reduce costs. Fast forward two years and it looks like this will soon come to fruition as all GP practices will have free WiFi for patients,…

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Purple takes early leap to become the first GDPR compliant WiFi provider

We are proud to announce that Purple is now General Data Protection Regulation (GDPR) compliant, having unveiled our revised privacy policy and brand-new Profile Portal today, which gives end users complete transparency of all the data collected about them. The EU legislation doesn’t officially come into force until May 25th 2018,…

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22,000 people willingly agree to community service in return for free WiFi

Cleaning festival loos, hugging stray cats and dogs, and scraping chewing gum off the streets are just some of the uninviting tasks people have agreed to in exchange for free WiFi. And we aren’t just talking about a few hundred unfortunate individuals. Over 22,000 people have openly agreed to carry…

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Free city centre WiFi is a big hit for Inverness and the Highland Council

Inverness, the largest city in the Scottish Highlands, has seen over 17,000 people access its free city centre WiFi in just 6 months following a collaboration between The Highland Council, Purple and Rapier Systems. The Highland Council sought a WiFi solution that would allow them to identify who visits the…

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Leicester County Cricket Club bowled over by Purple’s WiFi analytics solution

Purple, the intelligent spaces company, has sealed the deal on a 5-year contract with Leicester County Cricket Club to deliver WiFi and analytics that will improve fan engagement and marketing. Leicester County Cricket Club, home of the Leicestershire Foxes, sought the services of Purple and Sempervox, the unified business communications…

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Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG

Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the cableway and mountaintop of Schilthorn, Switzerland. The famous Swiss peak can be reached by boarding the longest aerial cableway in the Alps and…

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Festival WiFi – not just an advantage for the festival goer

Well, that’s Glastonbury festival over and done with for another year, and I’m sure many of your social media news feeds have been swamped with selfies, videos and ‘wish you were here’ snaps. But this isn’t anything out of the ordinary. The way festival goers enjoy and engage with global…

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Trend Vision becomes certified to strengthen ties with Purple

Trend Vision LLP, a reseller of Purple’s WiFi and analytics solution since 2015, is now a Certified Purple Partner, allowing the Indian firm to make further headway across the country. Headquartered in Mumbai, Trend Vision is part of the Trend Group and focuses on delivering WiFi and IT solutions to…

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