Why should businesses use social media?
Media influences opinion… …there is no doubt about that. But do we mindlessly follow what is presented to us? Some media researchers used to argue that what…
Admiral Taverns rolls out free WiFi
Social WiFi provider, Purple WiFi, has been selected by Admiral Taverns as a supplier of WiFi solutions for its pub estate. The service will enable customers to…
Hotspot 2.0, Passpoint and Next Generation Hotspot
So what is Hotspot 2.0, how does it relate to Passpoint and Next Generation Hotspot (NGH) and – what’s all the fuss about? Confused? You’d be forgiven…
The psychology of social media
Social media has had a profound effect on the way people engage with each other. Its power lies in the way it can provide users with a…
Press release: Chuanhow Technology announces agreement with Purple WiFi
Chuanhow Technology has signed an agreement with innovative social WiFi provider, Purple WiFi, which will see the addition of cloud-based guest WiFi and location analytics solutions to its…
Spotlight on: Data Retention Obligations in the European Union
(Important Note added on 14 July 2014: The EU law in this area is currently undergoing change and this blog post requires updating to reflect the current…
U.S. Guest WiFi – What Are the Risks?
According to Clare Boothe Luce, “No good deed goes unpunished.” Today, business owners fear that this aphorism may apply to the good deed of providing open guest…
Alhambra gets shoppers online
Alhambra take advantage of new collaboration between Purple WiFi and Ruckus Wireless The company The Alhambra Centre is a 170,000 sq ft shopping centre located in the North of…
10 top tips for hotels to get more from social media
How do I use social media to boost business? This is a question that could apply to many sectors but within the fiercely competitive hotel industry, social…
The Channel Purple – reseller news update
Purple WiFi shocking survey results In an effort to further understand the nature of how organisations in our key target sectors provide guest WiFi, and to ascertain…
Service Provider and Reseller WiFi management
As our reseller and service provider network has grown (and likewise their network of customers), the complexity of managing that estate has also grown. We are now…
Are businesses doing enough? Purple WiFi Survey Results
Wireless internet. WiFi. However you refer to it, you simply can’t deny that it’s something we’re all familiar with now. A study in 2012 found a staggering…
