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Tag: Black Friday

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Black Friday 2021: How collecting insights about in-store customers can drive revenue this Black Friday

In this blog, you will learn how businesses can use Purple solutions to reduce consumer anxiety, gain performance insights, and boost revenue!

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Black-friday closing the gap between online and offline data
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Closing the gap between your online and offline customer data

Are you capturing customer data from your physical spaces? If not, you could be missing a trick. With the rise of online sales and convenience buying, offline seems to have taken a back seat, with businesses now focusing solely on collecting customer data from the online space. The problem… …offline…

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Purple retail WiFi
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Is Black Friday still big for retail? Our analytics suggest it is.

Stomachs have barely settled from Thanksgiving dinner before Black Friday madness kicks off on the fourth Friday of November each year. Consumers line up Thursday night and in the early hours to get their hands on discounted TVs, clothing, gadgets and Christmas gifts battling thousands of other consumers literally diving…

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