Driving retail loyalty with WiFi
Retailers across the globe are looking for new ways to drive customer loyalty. With in-venue WiFi, businesses can influence and encourage loyalty at the right time.
Purple launches partnership with Dallas Area Rapid Transit
The strategic partnership aims to increase DART’s customer record collection, and the quality of the data by implementing Purple’s Guest WiFi solution.
Black Friday 2021: How collecting insights about in-store customers can drive revenue this Black Friday
In this blog, you will learn how businesses can use Purple solutions to reduce consumer anxiety, gain performance insights, and boost revenue!
Captive portals: What are they for, and how do they work? (Updated for 2023)
Captive portals ensure that only authorized users can access a given network and to provide a means of authentication for new users. We discuss burning questions and explain how captive portal software works within business processes.
Purple helps to deliver WiFi to thousands of revellers at Splendour in the Grass 2017
Festival goers attending Splendour in the Grass 2017 were able to access high-speed WiFi sponsored by VISA, whilst organisers captured demographic data about attendees thanks to Purple’s WiFi and analytics solution, installed by expert providers of networking solutions for events, NetEvent. This year’s festival attracted over 30,000 music lovers and…