United Wireless Arena case study

Summary

Purple is being deployed at the United Wireless Arena and Conference Center. Located in Dodge City, Kansas, the arena is a state of the art multi-purpose facility, successfully hosting hundreds of events since it first opened in 2011. An elite entertainment destination, the United Wireless Arena is the venue of choice for concerts, sporting events, family events, motorsports, trade shows, rodeos and community activities.

A state of the art, multi-purpose entertainment facility

Free WiFi providing an even better fan experience

Encouraged fan engagement on social media

Objectives

  • To provide an even better experience for customers by offering free internet inside the venue and encourage engagement with the arena through social media.
  • To view demographics on those who enter the facility, ranging from zip code to gender of a consumer. This information will be used to promote the arena and upcoming events.

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