Enterprise-class Guest WiFi Solution

Here's how it works

Purple’s Guest WiFi solution builds a bridge between businesses and their visitors by providing a bespoke and secure way to get online.

Gather data upon access that reveals who’s in-venue, and how behaviors change between venue visits.

As data gathers over time, you can make informed decisions for business operations and create personalized marketing messages based on your customers’ interests across your entire estate.

Use high-level customer and venue insights to make informed business and marketing decisions

View all venue insights in one place in real-time

View data from across your entire estate in real-time, or report on individual venues to understand performance

Identify demographic trends and profiles across all venues

Understand in-venue behavior

See how frequently visitors come to your venues, and which venues have the highest return rates

Dwell time reports allow you to understand which parts of your venue are most relevant to visitors

Personalize & automate your marketing

Increase return rates by serving relevant and timely offers through our automation platform LogicFlow

Deliver personalized messages based on your customers’ interests