New retail consists of offering a seamless shopping experience. This is a reconciliation of the digital and the physical world. The Customer Algorithm, is where all businesses can replicate offline customer data and truly put their customers at the center of operations, digital strategies, IT infrastructure and experience. Find out why these two new concepts need to be at the heart of your customer experience strategy.
New whitepaper 'Retail. Not Dead, Just Different'
Unique insights into the behaviours, preferences, and expectations of everyday shoppers.