An onboard solution
Imagine analyzing historic journeys to understand route behavior patterns and allocating additional vehicles. How about heat mapping to determine which carriages are empty, viewing availability on upper or lower decks and updating digital signage to direct customers.
With smartphones now the most common starting place for online activities, WiFi is something that customers look for as part of an essential service. Customers expect easy access to wi-fi on public transport and see it as an important part of their daily commute, helping them to communicate and keep informed. With our social login feature, returning customers login automatically and seamlessly, improving their journey experience.
Using our WiFi analytic software you can understand your customers key demographic data such as their age, gender and preferred language allowing you to tailor their journey experience. Produce timetables, literature and promotions in the customer’s native language.
Send emails, SMS and coupons in real-time to visitors who are using your service. Create highly targeted messages and engage with your consumers based on behavior and demographics. The result? Incredibly bespoke marketing campaigns.