Integrations

API

Our API makes it simple for you to integrate with Purple

All of the user data in the Purple Portal is available to you through our API. Sharing this information allows you to integrate data straight into your CRM, ERP, loyalty systems and more. By pulling through this information, you can enrich existing data sets with a wealth of additional intelligence.

The API also facilitates daily tasks like automating provisioning for new venues, hardware and other administrative elements. What’s more, our API is restful, secure and outputs data in JSON format which makes our data lightweight and much faster at transferring between systems.

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Benefits of our API

Enrich your in house data – add a wealth of intelligence from Purple

Match up in-store data with CRM, ERP, loyalty and BI systems

Create a single customer view, online and in-store

Manage all of your customer data in your chosen location

Integrations features

Salesforce

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Trustpilot

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Webhooks

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TripAdvisor

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dotdigital

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MailChimp

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