Turn insight into action with our WiFi solution for retail
There’s a challenge for retail chain stores to find the perfect balance between branch consistency and personalized customer service. WiFi is a solution to both of these challenges; allowing retail customers to get online quickly and easily regardless of the store they happen to be in, whilst facilitating marketing communications that are tailored to customer demographics, loyalty and seasonal trends.
A secure guest WiFi network
Using Purple also means that stores benefit from having a completely separate network for guests and staff. This allows staff to be notified when specific areas of the store are busy and need more attention, whilst using devices such as tablets to show products to customers and give them another way to make a purchase.