Use Cases Increase website traffic The number of visitors to your website is important because the number of visitors equals the number of opportunities you have to add new customers. Redirect customers to your website Promote online offerings via guest WiFi Guest WiFi presents a unique opportunity to redirect customers to a specific online landing page such as website homepage, product page. Create effective marketing campaigns Target customers with personalised emails and offers Our email marketing tool allows campaigns to be built by simply selecting templates, colors, and fonts in our email builder without coding. All templates are responsive to all devices. Automate SMS campaigns Personalized ads for customers with SMS SMS marketing allows users to send highly targeted messages in real-time to customers who are either in your venue or have previously visited. Send individual messages or large-scale SMS marketing campaigns to instantly engage with your customers. Report integration Track WiFi traffic Create unique landing pages within your website for WiFi customers. Attach a tracking code to the landing page URL and copy this code into your WiFi access journey to track the traffic, revenue, and sign-ups from those customers. Fancy a demo? Fill out the form below and one of our product experts will be in touch. Notice: JavaScript is required for this content. What do our customers say? A large US retailer has created an omnichannel solution that links Purple WiFi data and their website, through the use of a curated value proposition, UTM links, and a landing page strategy. Every WiFi user is incentivized to visit the retailer’s online store for products that are not available in their physical stores. The retailer captures CRM records, identifies customer product interests through a micro survey and serves relevant online product offers through the use of UTM links. Learn more How else can you use Purple? Drive loyalty scheme participation Drive app downloads and usage Relevant Solutions Banks Bars, Restaurants & Coffee Shops Retail Healthcare Hotels and Hospitality Stadiums & Entertainment
