Enhanced public WiFi for Europe
The European Parliament, Council, and Commission are funding a 120 million Euros WiFi4EU initiative in a move to provide high-speed, free WiFi across the European Union (EU). WiFi4EU funding will cover initial equipment and installation costs and is available to Public Sector Bodies (PSBs), such as local municipalities, libraries, museums, parks, and health centres while connectivity and equipment maintenance is paid by PSBs. PSBs are also encouraged to develop and promote their own digital services in tourism, health, and urban development with data collected via WiFi and by selecting Purple’s WiFi and analytics platform PSBs can rest assured their connections are secure, compliant under the EU’s new General Data Protection Regulation (GDPR), and driving return on their investment.
Real-time insights to create a return on your investment
With Purple, PSBs can use the Purple platform to generate accurate reports for venue management and work towards developing and promoting meaningful digital services in tourism, hospitality and retail, health, and government. The wealth of information collected via social media and short form logins creates a rich data profile of visitors to encourage and reward for coming back, and empowers PSBs to personalise every visitor’s experience.