Blogs

supercharge your wifi blog
Posted on

Supercharge Your WiFi: Powerful New Features Arriving This Month!

Get ready for a faster, smoother, and more secure WiFi experience. We’re excited to announce a suite of powerful new features designed to transform how you manage, secure, and analyze your first-party data from your customers who log in to your network. Introducing Launchpad: Your All-in-One Purple Hub Get the…

Read more
becca smith vp demand gen
Posted on

Purple Appoints Rebecca Smith as Vice President of Demand Generation to Scale Purple’s Global Demand Gen Engine

Seasoned Digital Marketing Leader, Rebecca Smith, Joins Purple to Mobilize Partner Ecosystem and Build a World-Class Demand Gen Pipeline Purple, a global leader in Wi-Fi analytics and indoor location services, has appointed Rebeca Smith as Vice President of Demand Generation. In this role, Smith will be responsible for building and…

Read more
idn grocery store mapping
Posted on

Grocery Store Mapping

Grocery store mapping helps customers navigate and visualize a store's layout. Click here to see how this can improve your customer's experience.

Read more
devika jina pr header
Posted on

Purple Appoints Devika Jina-Crowther to Lead Brand and Communications Strategy

Skilled Marketing and Communications Leader, Devika Jina-Crowther, Joins Purple to Drive Strategic Brand Growth Purple, a global leader in Wi-Fi analytics and indoor location services, has appointed Devika Jina-Crowther as Head of Brand and Communications. In this role, Jina-Crowther will drive Purple’s brand and communications strategy and elevate the company’s…

Read more
purple and evolve partnership
Posted on

Purple and Evolve Partner to Empower Businesses with Improved Wi-Fi Offering

Purple, a leading provider of Wi-Fi and place-based analytics solutions, has announced a strategic partnership with Evolve, the leading provider of Managed Network Solutions and IT services. Both Purple and Evolve are part of the BGF portfolio which was established to address the SME funding gap in the UK and…

Read more
purple appoints chris mcgrath as vp of customer support
Posted on

Purple Appoints Chris McGrath as Vice President of Customer Support to Drive High Standards of Service and Customer Satisfaction

Change-focused Customer Service Leader, Chris McGrath, Joins Purple to Enhance Customer Value and Support Operations Growth Purple, a global leader in Wi-Fi analytics and indoor location services, today announced the appointment of Chris McGrath to Vice President of Customer Support. In this role, McGrath will lead the Global Customer Support…

Read more
what's new from purple nov 2024
Posted on | Updated on

What’s new from the Purple Platform?

November 2024 launches We’re committed to continually improving the Purple Platform, and providing an exceptional experience for your visitors is our top priority, which is why we’re thrilled to announce several platform enhancements. These exciting new capabilities are available for our WiFi Survey customers and our Web-Based RTLS customers. To…

Read more
office wayfinding
Posted on | Updated on

What is Office Wayfinding

Office wayfinding is the system of signs, maps, directional cues, and software that can help employees navigate through their workplace. The system is ideally designed to help employees, visitors, and contractors find their way around through self-service. Components of a Wayfinding System A wayfinding system is made up of components…

Read more
blue dot navigation
Posted on

What is Blue Dot Navigation?

Blue Dot Navigation displays your real-time position as a blue dot on digital maps. If you use Apple Maps or Google Maps, you’ve likely used Blue Dot navigation.  Real-Time Location The important aspect of Blue Dot navigation is that it’s a type of visual display and not a system in…

Read more
wifi email capture
Posted on

Capturing Emails Through Your Guest WiFi

A captive portal can help you capture emails from your guest WiFi and fuel your marketing strategy. Click here to see how you can start capturing emails through your business WiFi.

Read more
bandwidth management
Posted on | Updated on

What is Bandwidth Management?

Keep critical business operations running even during peak hours all while providing quality WiFi for your guests. Bandwidth Management and tiered bandwidth is the solution.

Read more
c2c blog header
Posted on

Purple Perspectives – Unlocking Key Value from Purple with C2C Rail

Discover how C2C Rail leverages Purple WiFi to enhance customer engagement and drive key decisions.

Read more
leo marketplace
Posted on | Updated on

Purple Announces Listing on Leading Edge Only Marketplace

Discover Purple’s innovative WiFi and indoor location solutions on Leading Edge Only. Reach new heights in customer experience and business growth now!

Read more
purple partners with smart communications to transform business connectivity
Posted on

Purple Partners with Smart Communications to Transform Business Connectivity

Purple, a leading provider of WiFi and place-based analytics solutions, is excited to announce a strategic partnership with Smart Communications, part of the rapidly growing Smart Media Group. This collaboration marks a significant step in Purple’s mission to transform how businesses and retail venues across the UK and beyond connect…

Read more
purple to enhance visitor experience at the natural history museum of los angeles county
Posted on | Updated on

Purple to Enhance Visitor Experience at the Natural History Museum of Los Angeles County

Discover how NHMLAC enhances visitor engagement with Purple's seamless WiFi and insights. Elevate your museum experience with high-speed access and personalized interactions.

Read more
© 2025 Purple. All Rights Reserved.