Zoo WiFi that covers the whole park, outdoors and all
Purple's zoo and wildlife park WiFi delivers reliable coverage across vast outdoor spaces, powers interactive maps and feeding-time content for visitors, and gives staff a secure operational network - with analytics that reveal how visitors move through the park.
- Reliable outdoor WiFi coverage across large, varied terrain
- Visitor portal with interactive maps, feeding times, and content
- Analytics that reveal visitor flow across the park
















The Zoo Industry in numbers
Challenges in Zoo Connectivity
Providing reliable WiFi in a zoo environment presents unique challenges. From vast outdoor spaces to dense foliage and varied terrain, ensuring consistent coverage for both staff and visitors is a complex task.
A secure operational network across the whole park
Zoo operations rely on seamless communication. Staff need reliable connectivity for a range of tasks, including:
- Accessing animal care records and databases
- Using mobile point-of-sale systems for ticketing and retail
- Coordinating security and maintenance teams across the park
Visitor WiFi that maps the day and shares the moment
Today's visitors expect to stay connected. A robust guest WiFi network can transform their visit by enabling:
- Sharing their experiences on social media in real-time
- Accessing interactive maps, feeding times, and educational content
- Using the zoo's mobile app for navigation and information

Our WiFi Solutions for Zoos
We provide tailored WiFi solutions that address the specific needs of zoos and wildlife parks, turning connectivity challenges into opportunities for enhanced visitor engagement and operational efficiency.

Guest WiFi
Turn your WiFi into a powerful tool for visitor engagement and data collection. Our guest WiFi solution offers:
- Customizable splash pages that reflect your zoo's branding
- Secure and easy login options for visitors
- Valuable analytics on visitor demographics and movement patterns

Staff WiFi
Ensure your team has the reliable, secure connection they need to keep your zoo running smoothly. Our staff WiFi solution provides:
- A separate, secure network for all operational needs
- High-performance connectivity for POS systems, scanners, and other devices
- Content filtering and bandwidth management to prioritize critical tasks
Pricing
Find the perfect plan for your venue. All our plans are flexible and can be tailored to your specific needs.
Related Resources
Explore our tools and resources to help you make the most of your WiFi investment.
Frequently asked
Can Purple provide WiFi across large outdoor areas?
Purple layers onto outdoor-rated access points to deliver coverage across paths, enclosures, and open spaces, even over varied terrain.
How does guest WiFi improve the visitor day?
Visitors connect to a branded portal with interactive maps, feeding times, and educational content, and can share their visit on social media.
Can staff have a separate operational network?
Yes. Purple gives staff a secure network for animal-care records, mobile POS, and team coordination, isolated from the guest network.
What visitor analytics does Purple provide?
Purple reveals footfall, dwell times, and movement patterns across the park, helping you plan staffing, attractions, and amenities.
Does Purple work with our existing hardware?
Purple is hardware-agnostic and works with most enterprise and outdoor access points via a captive portal or RADIUS.
Featured products for Zoos
The Purple platform pieces most Zoos venues deploy on day one.
Recommended solution for Zoos
WiFi for marketing teams. First-party data capture, footfall analytics, and CRM-triggered automation built for venues that monetize visitor data.
See WiFi for marketing teams →Related pillar guides
The topical pillars most relevant to Zoos. Each guide is the canonical hub for that area of the platform.
Guest WiFi
The master guide to delivering guest WiFi: models, layers, compliance, and how to choose a provider.
WiFi marketing
Turn captive portal sign-ins into consented first-party data, activated through your CRM and ESP.
WiFi analytics
Presence and engagement analytics, footfall, dwell, and GDPR-defensible measurement.
Related industries
Other verticals running on the same Purple platform.
Speak to an expert
Tell us about your venues and we'll show you how Purple fits.


