Purple Licenses and Pricing

Cloud based WiFi analytics and engagement software



1-5 Access Points

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6+ Access Points

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Dashboard reports
View venues by customer or group
Create custom dashboard reports
Schedule report at venue level in PDF and CSV format
Generate Likes, Follows and Connects through Social Media
Brandable offline splash pages
Brandable online splash pages
Custom SSID
Video embed for online splash pages
Ability to create custom HTML splash pages
Add splash page image links and campaigns with click through reporting
Customized Access journey creation
Ability to create different language versions of the access journey
Ability to assign journeys to Company, Group, Venue or Hardware
Demographic URL redirects
Ability to send communications using different criteria including Email and SMS
Free Email and SMS sends*
Image links and campaigns with click through reporting
Visitor and devices profiles viewable for each visitor and their devices
Ability to export full data as CSV file format
Ability to filter data then export
Facebook like drill down per individual
Ability to send out social updates to Facebook, Twitter and LinkedIn instantly or scheduled
Ability to create and publish micro surveys
Reports overview
Visitor reports
Network reports
Social interests
Campaign reports to monitor success of communications and splash pages
Micro surveys with downloadable data
Facebook reports
Create customizable analytics pallets and include data from connected external platforms
Reports – General
PII data
API key
Downloadable data (CSV / PDF)
Logic Flows
Create and save flows
Create users and assign privileges
Bandwidth management and billing
Ability to add funds
Venue management
Link social accounts
Support provided by Purple

Location licenses

Track movements of your customers around the venue
Ability to add hardware to your floorplan
Data overlay of information captured
Ability to see unknown customers (those not logged into WiFi)
Footfall and heat mapping
Real Time reports on journey management
Zone creation and management
Visitor Journeys and paths
Journey Management
Sensor Management
Presence reporting
Overview reports including Bounce and conversion rates
Real-time reports for devices, dwell and gender

Additional licenses

Content Filtering
Domain based logs
Content filtering determined by category or by specific domain names
Automatically blocks URL’s on the IWF watchlist

Around 10% of public WiFi comes with the risk that consumers can potentially access content that is not family friendly. Purple has a convenient content filtering system which follows the Internet Watch Foundation (IWF) watchlist to block inappropriate material. As an extra layer of protection, Purple updates the blocked domains watchlist constantly, ensuring that family friendly WiFi access is available at all times.

Data accurate as of 01/02/2018. This information is subject to change. We reserve the right to change these without notification.

*Subject to Purple’s fair usage policy.