Trusted by many
Overview

Enrich your marketing database with Guest WiFi

  • Gather key contact information and demographics
  • Verify email addresses to increase database accuracy by 83%
  • Comply with major global data protection acts
  • Integrate seamlessly with your existing CRM
  • Enjoy a $0.35/£0.28 average cost per lead
Data privacy

Collect first-party data seamlessly

  • Achieve up to 50% higher opt-in rates than other channels
  • Adhere to all major global data acts, like GDPR and CCPA
  • Enrich customer profiles with CRM and MAP integrations
  • Advance personalization with loyalty scheme connectors
WiFi analytics

Optimize marketing with valuable insights

  • Create reports and dashboards for useful data insights
  • Analyze data to improve targeting and increase ROAS
  • Link offline and online visitors to strengthen digital profiles
  • Enjoy a lower average CRM record cost than other sources
Revenue

Harness the power of data for ROI potential

  • Contact customers at the right time, at the right place
  • Personalize marketing communications accordingly
  • Surface products and services based on customer interests
  • Encourage repeat business with loyalty program integration
Surveys

Add on Surveys to expand your insights

  • Survey Guest WiFi users in real-time for insightful feedback
  • Enjoy a 97% average conversion rate for Surveys
  • Collect customer feedback with an average cost of £0.76
  • Automatically send data to your CRM via API or connector

Designed to benefit your business

It’s not just the marketing benefits that make our Guest WiFi so popular. Stakeholders love working with Purple as we make the end-to-end process as easy as possible.

Peace of mind for IT and network

Our solutions offer a 99.999% uptime and no breaches, with the ability to monitor and improve network performance.

Compliant data to appease legal

Our Guest WiFi is fully GDPR, regional legislation, and ISO-compliant, ensuring the safety of your customers' data.

Maximized ROI for business execs

We provide free consultancy to establish a proven business case, ensuring the budget is invested with clear ROI.

Maximize your Guest WiFi marketing

Empower your decision-making, achieve your marketing objectives, and generate ROI for your business. Harness the power of first-party data with our Capture or Engage Guest WiFi plans.

Promote offerings

Incentivize repeat purchases by identifying regular customers and promoting loyalty schemes.

Tailor promotions

Maximize conversions through targeted promotions that resonate with specific segments.

Personalize comms

Increase the likelihood of repeat visits with personalized communications based on preferences and past behaviors.

Brand splash pages

Drive upsells and cross-sells by leveraging purchase history and preferences to recommend relevant offerings.

Improve satisfaction

Heighten customer satisfaction through surveys and feedback to refine offerings and boost revenue.

Connect

From
Free
annually
Create a branded captive portal and unlock instant access to handy WiFi and network analytics.
Sign up for free
Including a 30-day free trial of Capture
Includes all features, plus:
  • Secure captive portal
  • Branded splash pages
  • 25 supported languages
  • Network analytics
  • Monitor speed and venue coverage
  • Compliance with major data laws
Popular

Capture

From
annually
Capture valuable first-party data from your Guest WiFi and seamlessly integrate it with your CRM.
Speak to an expert
Includes all Connect features, plus:
  • First-party data capture
  • CRM integration
  • Detailed WiFi analytics
  • Behavioral insights
  • Email address verification
  • Access to our support team

Engage

From
annually
Get deeper behavioral insights to influence purchasing decisions and drive personalized experiences.
Speak to an expert
Includes all Capture features, plus:
  • Customized access journeys
  • Personalized communications
  • Advanced WiFi analytics
  • Full suite integrations
  • Passpoint and profile authentication
  • Fully managed service options