Blogs
Category: Customer Experience
Why We Get Lost – Agglutination in Healthcare Environments
Using exclusive insights from Exit Design and Purple’s partnership, our new blog series will help untangle the complexity of healthcare wayfinding and what you can do to help visitors navigate your space with ease, ultimately positively impacting the patient experience. We’ll help you to untangle the complexity of navigating the…
An Interview With Dr. David Custodio Pt.2: Healthcare Digitalization
Dr. David Custodio speaks about the benefits and challenges of Healthcare Digitalization with Purple SVP of Marketing Dean Cookson.
An Interview With Dr. David Custodio Pt.1: Challenges Facing U.S. Healthcare
Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.
The Purple Indoor Location Services Maturity Model
The Purple ‘Indoor Location Services Maturity Model’ shows a list of solutions available, and how effective they are when combined to meet expectations.
Driving retail loyalty with WiFi
Retailers across the globe are looking for new ways to drive customer loyalty. With in-venue WiFi, businesses can influence and encourage loyalty at the right time.
Accessibility Essentials for Real-Time Location Services
Understand why taking the time to consider accessibility can make a world of difference to millions of visitors by reading Accessibility Essentials for RTLS.
Navigating the Indoors: The Challenges of indoor positioning technology
Digital navigation is an essential part of daily life with billions finding their way every day, so why has indoor navigation yet to gain the same popularity?
Arena WiFi: Understand your fans and drive superior engagement
Easily managing online experiences has never been easier than with arena guest WiFi solutions - Boost incremental revenue and capture highly valuable feedback
The importance of collecting real-time passenger feedback
The process of traveling can be stressful and passengers are looking for their experiences to be seamless, see why collecting real-time feedback is so important
Why retailers should utilize reward programs to enhance customer loyalty
Retailers are missing out on valuable opportunities to boost their visitor experiences, see how reward programs can help.
How retail marketing must evolve for 2023
Staying relevant in an ever-changing landscape is making it difficult for retailers to retain customer loyalty. See how retailers must evolve their marketing in 2023.
What does successful promotional marketing look like? A Purple guide
Successful promotional marketing allows businesses to grow and scale over time creating brand loyalty and recognition.
The power of customer surveys in fashion retail
Collecting customer feedback is one of the best ways to achieve a great customer experience. See how fashion retailers can make the most of surveys.