Category: Customer Loyalty
In several recent conversations that I’ve had with some of the biggest retailers globally, there has been a common theme, the need for a push to drive customers to loyalty programs, applications, or account sign-up through an omnichannel strategy. In relation to guest WiFi offerings, often enterprise retailers are not looking for complex access journeys…
Restaurant WiFi has become a powerful tool among the worlds leading brands as a way to connect with customers and drive in venue spending like never before. In this blog, we will discuss the advantages of offering guest WiFi in your venues and the strategies that can utilize newly collected data and insights to generate…
Arenas across the globe are continually looking to embrace the latest technologies that effectively provide visitors with memorable experiences while delivering a strong return on investment. One of the most popular solutions has become guest WiFi which Forbes highlighted as “a true service differentiator with fans.” No longer just a nice to have, guest WiFi…
Providing internet access to passengers is an essential part of the airport experience. However, it can also be a challenge for airports to provide a secure, reliable, and cost-effective Guest WiFi network. Thankfully, airports are increasingly turning to guest WiFi solutions like Purple to help deliver great online experiences and inform changes to benefit offline…
Customer loyalty is one of the most important variables for retailers to consider when forecasting revenue, but in this post-covid environment where consumers are looking to tighten their wallets, seeking out competitive deals trumps any pre-existing loyalty. In this blog, we’re going to take a deep dive into the survey results of Purple’s consumer research…
