Blogs

Category: Data

Starting in iOS 15, iPadOS 15, and macOS Monterey, Apple has introduced a new feature as part of their paid iCloud (now iCloud+) subscription service, called iCloud Private Relay. But what it is, and how does it work? Also, is it any different from companies offering a VPN solution? Let’s find out. The idea behind…

In this blog, we’ll be discussing the burning questions which surround captive portals and explaining how they work within marketing and business processes. What is a captive portal? A captive portal is a web or splash page displayed before end-users can authenticate onto WiFi (another examples being services or servers, etc), typically by using a…

What is proximity marketing and why is it used? Proximity marketing is a communication strategy that businesses use to maximize engagement with customers in real-time within a targeted space. Real-time comms used in proximity marketing will often consist of advertising campaigns, customer support options, as well as many other engagement strategies that adopt a ‘right…

Christmas in July

Are you starting to think about your plans for the upcoming holiday season?  Many other retailers are. A bumper 2021 holiday season?  The 2020 holiday season was like none that we’ve ever experienced before. Rather than the hustle and bustle of visiting physical stores, we were all forced to limit our holiday shopping to mainly…

“The key to good, frictionless, security is understanding the needs and the operations of the business to efficiently build controls around them. Security should be baked in, not sprayed on.” Senior Security Engineer, at Purple – Dan Perry What is infosec? Quite often a part of information risk management, Information Security (often shortened to ‘Infosec’)…

There are many different ways that businesses try to test out new website designs, marketing campaigns and with the use of WiFi Analytics, even store layouts and window displays. But to ensure that these campaign resources and efforts aren’t wasted, it’s important to ensure that companies have clear outcomes and can record their data accordingly….

Almost a year on the Covid-19 pandemic is still causing issues for governments trying to deal with different waves and outbreaks. In this blog, we will focus on the current rules and regulations for venue gatherings in the UK. Occupancy Rules In: England During the latter half of February 2021 the UK government unveiled plans…

The Covid pandemic has forced governments across the globe to deal with various waves and strains of Covid19 very differently. Advice from WHO (The World Health Organisation) regarding personal safety was to wear a face mask in public and to maintain a safe distance from anyone around us. But as many governments haven’t dealt with…

A new era for data handling? Over the past few years, the combination of ‘IoT’ devices & AI / Machine Learning has been used to collect huge amounts of big data. Companies from the IaaS (Infrastructure as a Solution) & PaaS (Platform as a Solution) markets are continually releasing new products to meet client needs. …

2020 will always be a year associated with COVID-19. It’s important that to remember that although the global pandemic has seen a slow down in many economies and sectors, there has been a huge advance in the rate of adoption of new technologies, and with that comes a new way of living, working, and thinking. …

The queue, or line if you are over the pond, has a long history. The first format of it was from the 19th century with the industrial revolution as more people gravitated to cities in the UK. Unsurprisingly, having invented it, Britain is world-famous for our orderly queues. There is however a misconception that Brits…

Universities have been in the news recently for multiple reasons, specifically how they keep their students safe while delivering on the tuition and learning that those students are paying for.  The uniqueness of the university business model means that those institutions are under acute pressure to deliver, from their students (both current and future) and…

Low-cost solution to occupancy control enabling venues to optimize safety, comply with government guidance and offer visual reassurance to visitors by publicly displaying live occupancy numbers  The solution connects with hardware that many venues already have installed, whether that’s access points or sensors (typically used for security), so offers an effective and low-cost solution The…

Visitors and staff are put off by going into venues and offices due to coronavirus. To ensure business survival, companies and brands need to look to technology to improve the safety and attractiveness of their venues and offices. Visitors and staff wish to feel safe when going into a store or entering the office, especially…

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