Blogs

Category: Digital Transformation

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ECommerce level insights for Physical Spaces

Discover the importance of seamlessly integrating analytics across digital and physical realms for a holistic understanding of customer behavior.

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Indoor Location Tracking to reach $24BN by 2027

Indoor location technology has rapidly grown to become a significant market and shows no signs of slowing.

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An Interview With Dr. David Custodio Pt.2: Healthcare Digitalization

Dr. David Custodio speaks about the benefits and challenges of Healthcare Digitalization with Purple SVP of Marketing Dean Cookson.

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An Interview With Dr. David Custodio Pt.1: Challenges Facing U.S. Healthcare

Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.

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The Purple Indoor Location Services Maturity Model

The Purple ‘Indoor Location Services Maturity Model’ shows a list of solutions available, and how effective they are when combined to meet expectations.

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The Origins of Geomagnetic Wayfinding

Animals have been using Earth's geomagnetic field for aeons to communicate and navigate around the globe. See how we use the same methods for digital wayfinding

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Accessibility Essentials for Real-Time Location Services

Understand why taking the time to consider accessibility can make a world of difference to millions of visitors by reading Accessibility Essentials for RTLS.

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Navigating the Indoors: The Challenges of indoor positioning technology

Digital navigation is an essential part of daily life with billions finding their way every day, so why has indoor navigation yet to gain the same popularity?

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Arena WiFi: Understand your fans and drive superior engagement

Easily managing online experiences has never been easier than with arena guest WiFi solutions - Boost incremental revenue and capture highly valuable feedback

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Intelligent Healthcare: How real-time location services benefit patient experiences and boost hospital efficiency

The future of healthcare is intelligent. But how will it benefit patient experience and optimize existing processes?

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Unified commerce: Retail survival through complete personalization

The survival of physical retail relies on businesses adapting to put customer experiences first by blending online and offline shopping experiences. See how.

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Digital transformation in retail: From omnichannel to unified commerce

Meeting new challenges from consumer expectations and shifts in the industry landscape retailers must adapt and adopt digital solutions.

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