Blogs

Category: Purple Insights

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An Interview With Dr. David Custodio Pt.2: Healthcare Digitalization

Dr. David Custodio speaks about the benefits and challenges of Healthcare Digitalization with Purple SVP of Marketing Dean Cookson.

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An Interview With Dr. David Custodio Pt.1: Challenges Facing U.S. Healthcare

Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.

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The road to increased revenue with the Purple Partner Program

Start driving success and new revenue by joining the Purple Partner Program. See what benefits we have to offer!

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Black Friday 2021: How collecting insights about in-store customers can drive revenue this Black Friday

In this blog, you will learn how businesses can use Purple solutions to reduce consumer anxiety, gain performance insights, and boost revenue!

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Purple introduces customer Revenue Share Program

Purple’s new ‘Revenue Sharing Program’ is introducing a new way for customers to create additional revenue streams that come at no extra cost!

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Captive portals: What are they for, and how do they work? (Updated for 2023)

Captive portals ensure that only authorized users can access a given network and to provide a means of authentication for new users. We discuss burning questions and explain how captive portal software works within business processes.

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Don’t miss out on rich data & insights this holiday season!

Are you starting to think about your plans for the upcoming holiday season?  Many other retailers are. A bumper 2021 holiday season?  The 2020 holiday season was like none that we’ve ever experienced before. Rather than the hustle and bustle of visiting physical stores, we were all forced to limit…

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Purple insights provide a UK demographic breakdown of visitors returning to outdoor bars and pubs

As pints were poured and cocktails shaken for the first time in months, consumers rushed to beer gardens and terraces to celebrate the return of their favorite establishments, permitted to reopen from Monday, April 11th. However, challenges remain in understanding the undoubted long-term impact of repeated lockdowns, social distancing, and…

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