Retail | Purple

5 ways to better engage with your customers

Business, Purple, Retail, Technology, WiFi Analytics, WiFi Technologyby Callum Clark21/01/2020Leave a Comment

As a business owner, professional or marketer you understand the importance of engaging with your target audience. Connecting with customers has always been essential to the growth and development of...

WiFi data is improving commercial performance in physical venues

Data, Purple, Retail, Technology, WiFi Analytics, WiFi Technologyby Callum Clark12/12/20191 Comment

WiFi data and analytics have been around for several years, but it’s only in the past couple of years that businesses have started to utilize their potential for improving their...

What is the best way to capture customer data in-store – Sherlock Holmes or with a small tin of paint?

Purple WiFi, Retail, WiFi Analytics, WiFi Technologyby Simon Pickles21/05/2019Leave a Comment

In 2005, Google Analytics was born. The software was designed to let an online or e-commerce site learn all about their customers online journey. The service was so popular that...

Parque Arauco improve the in-store experience with WiFi analytics

Large venues, Purple WiFi, Retail, WiFi Technologyby Jessica Thomas25/03/2019Leave a Comment

Parque Arauco, one of the largest shopping mall operators in South America, have partnered with Purple to install an advanced guest WiFi network in a number of shopping centers across...

Leading real estate company partner with Purple and Coverage Points

Large venues, Partner news, Press releases, Purple WiFi, Retail, WiFi Technologyby Jessica Thomas15/03/2019Leave a Comment

Leading commercial real estate company, Alandalus Property, have partnered with Coverage Points and Purple to install an advanced WiFi network at two of their popular shopping destinations in Saudi Arabia....

Farmacorp sign WiFi analytics and engagement renewal with Purple

Partner news, Press releases, Retail, WiFi Technologyby Jessica Thomas15/03/2019Leave a Comment

Farmacorp, Bolivia’s largest pharmaceutical chain, have signed a one-year WiFi analytics and customer engagement renewal with InCloud IT and Purple. The WiFi solution, which is present in over 60 pharmacy’s...

Walmart Canada elevate the in-store customer experience with Purple WiFi

Large venues, Press releases, Purple WiFi, Retail, WiFi Technologyby Jessica Thomas04/02/2019Leave a Comment

Purple is excited to work with Walmart Canada to help deliver a fast, free and secure guest WiFi network to Walmart Canada’s customers across more than 400 stores. Through...

How can I collect more customer reviews?

Hospitality, Retail, Social media, Technologyby Jessica Thomas07/12/2018Leave a Comment

When two in every three people read reviews before making a purchase, there is a definite call to action for businesses to take an active role in collecting more customer...

Break through the noise: Six ways to hyper-personalize

Guest Blog, Hospitality, Purple WiFi, Retail, Technology, WiFi Technologyby Jessica Thomas02/11/2018Leave a Comment

Consumers are exposed to an average of 4,000 to 10,000 ads per day. From watching television to surfing the internet on a smartphone, consumers are bombarded with tons of messaging...

Closing the gap between your online and offline customer data

Business, Retail, WiFi Technologyby Jessica Thomas14/09/2018Leave a Comment

Are you capturing customer data from your physical spaces? If not, you could be missing a trick. With the rise of online sales and convenience buying, offline seems to have...