Purple partners with Haptic Networks in UK and EU markets

July 13th, 2016: Purple, the intelligent spaces company, today announced its partnership with WiFi services provider Haptic Networks.

Purple partners with Haptic Networks in UK and EU markets

One of the UK’s leading WiFi specialists, Haptic Networks has vast experience in public access WiFi, with deployments in the town centres of Wallingford, Oxfordshire and Northampton. Purple is a pioneer of Social WiFi, analytics and marketing, with deployments in over 70 countries. Its ‘Intelligent Spaces’ approach provides real-time analytics and marketing for venues and businesses that want to: engage with visitors; optimise the use of physical spaces; and utilise the wireless infrastructure to generate ROI.

Purple first joined forces with Haptic Networks to provide WiFi services to Moray Council in Scotland and the King’s Cross Public WiFi contract in London. Following various high-profile wins in the leisure, hospitality, healthcare and public spaces vertical sectors, Haptic Networks has achieved Certified Partner status with Purple. It is now operating across UK and EU, offering secure, family-friendly WiFi with data collection for analytics and reporting functions.

Gavin Wheeldon, CEO at Purple, comments: “Our partnership with Haptic Networks has already proved to be a huge success with joint contracts delivered and a range of upcoming opportunities. Our two teams are closely aligned in terms of our approach to services and our vision of the market. We look forward to building a successful long term relationship.”

Mark Bartley, CTO at Haptic Networks, said: “We selected Purple primarily due to their approach to data ownership. We believe that customers providing WiFi services to their visitors and residents should have full access and control of any data collected through the service rather than this data being retained by the service provider. We have also been impressed with the Purple platform’s flexibility, stability and ease of use. This supports our approach of providing user-friendly, reliable solutions to our customers.

“Lastly, Purple’s impeccable credentials were aligned to our own standards and ethics of ensuring security of our customers and their visitor’s information.”

Share this post

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Privacy Preference Center

Performance

These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site. We don't track user IP address.

_ga, _gid, _gat

Optimazation

_biz_*, calltrk_landing, calltrk_referrer, calltrk_session_id, site_identity

Personalization

These are used to track user interaction and detect potential problems. These help us improve our services by providing analytical data on how users use this site. We don't track user IP address.

_ga_, _gid_, _gat_

LiveRamp

LiveRamp cookies allow advertisers to display on the websites you visit, relevant offers based on your consumption habits as well as measure the performance of their advertising campaigns. To work, this service is based on the deposit of a cookie on your browser when opening an email or when you visit to the site of one of Liveramp’s partners. These cookies only share your encrypted email address in an irreversible way thus allowing Liveramp to create a technical key associated with these cookies. By depositing these cookies some technical information can be automatically collected (such as your IP address, your operating system or your browser type). These cookies do not track your navigation. Liveramp do not store any information related to your connection. You can at any time easily oppose the deposit of these cookies by clicking: https://liveramp.uk/privacy or http://www.aboutads.info/choices

a