Purple Insights Partner Programme

Google Analytics for the physical world

More than ever before, businesses want to know exactly who their customers are to deliver a more engaging, interactive and personalised experience. As a Purple Partner, you can provide clients with detailed customer analytics captured from their in-venue WiFi, similar to what Google Analytics collects. Most of their competitors won’t even know that these valuable insights are readily available.

Our program gives you the opportunity to sell Purple as either a Preferred, Approved, or Referral partner.

Benefits of selling Purple

Build annual recurring revenue

Stand out from your competitors

Dedicated Partner Success Manager

Integrates with most vendors

Increase customer retention rate

Powerful API’s for systems integration

Meets legal requirements including GDPR

Access to marketing and sales collateral

Partner Program Requirements

In order to gain the benefits, this is what we need from you

T&Cs Signed
Introduce Qualified Opportunities
Nominated In-house Purple Champion
Online Technical Support Training
Online Sales Training
Go To Market Plan agreed with PSM
WLAN Certificate
CSM Training and In-house Resource
T&Cs Signed
Introduce Qualified Opportunities
Nominated In-house Purple Champion
Online Technical Support Training
Online Sales Training
Go To Market Plan agreed with PSM
WLAN Certificate
CSM Training and In-house Resource
T&Cs Signed
Introduce Qualified Opportunities
Nominated In-house Purple Champion
Operational level
Online Technical Support Training

**
Online Sales Training
Go To Market Plan agreed with PSM
WLAN Certificate
CSM Training and In-house Resource
T&Cs Signed
Introduce Qualified Opportunities
Nominated In-house Purple Champion
All levels*
Online Technical Support Training

**
Online Sales Training
Go To Market Plan agreed with PSM
WLAN Certificate
CSM Training and In-house Resource

*Operational, Support, Marketing and Sales understanding to ensure opportunities can be supported throughout the whole sales journey.

**Must offer first line support in all instances. Be proficient in raising a ticket to support when escalation
occurs.


Frequently Asked Questions

Meet your Purple Partner Team

We’ve worked hard to build up a passionate Partner Team, with dedicated individuals dotted across our various office locations, to ensure you always have complete support.

Global Partner Leadership Team

Kerry Wright
+ Connect

Bill Williams
+ Connect

Richard Stangroom
+ Connect

Partner Success Team

Jamie Akalin
UKI
+ Connect

Lydia Joynes,
UKI
+ Connect

Kim Ritter,
DACH, Benelux + Nordic
+ Connect

Enrique Antón Ramos,
MENA + South Europe
+ Connect

Shelly Parker,
US and Canada
+ Connect

Franck Govindoorazoo,
APAC
+ Connect

Madelaine Coates,
APAC
+ Connect

Ada L Suarez-Dipas,
North Latam
+ Connect

Fernanda Castedo Solis,
South Latam
+ Connect