Transform your mall into an experience-driven shopping destination with Guest WiFi and Interactive Maps
Give shoppers a convenient, immersive and personalized experience when they visit your mall. Give them the ability to plan their trip ahead of time and get online quickly and easily so they can find everything from the latest shops to new restaurants and bars, with the perk of tailored offers that will keep them happy and excited to come back, while boosting revenue and shopper loyalty.
We understand the challenges shopping malls face
As shopping malls evolve into lifestyle community hubs, they are becoming complex venues, making destination outlets, or new entertainment options hard to find.
This can increase customer frustration as they can’t find what they want and need quickly and easily.
A poor customer experience can impact the potential of return visits, limit shopper loyalty and reduce potential revenue for all brands within a mall.
Why Purple?
Enhance the shopper experience with secure Guest WiFi and interactive digital maps, providing seamless connectivity and personalized interactions with offers they’ll love.
Drive revenue growth by delivering targeted promotions for restaurants and bars, real-time directions, and exclusive rewards.
Reduce shopper frustration by offering intuitive navigation, clear route planning, and instant access to the stores and amenities they love.
Optimize operations by improving shopper flow around your mall, easing congestion, and reducing reliance on staff for assistance.
Connect
Offer a market-leading, branded shopper WiFi experience that is secure, scalable, and consistent across your mall.
Ensure shoppers stay connected from entry to exit, enhancing their overall experience with reliable, seamless WiFi.
Provide easy access to WiFi to keep shoppers engaged and informed during their visit.
Capture
In addition to Connect:
Capture first-party shopper data as they connect to WiFi, allowing for targeted insights.
Seamlessly integrate visitor data into your CRM to refine marketing efforts and improve customer engagement.
Track preferences and behaviors to offer personalized experiences and enhance future visits.
Engage
In addition to Capture:
Send real-time personalized messages to shoppers at key points to influence spending and loyalty sign ups.
Use shopper data to craft targeted promotions that drive additional revenue, like special events or promotions.
Analyze behavior and sentiment through NPS surveys to refine strategies and improve shopper satisfaction.
Maps
Enable shoppers to pre-plan their visit and navigate key stores, amenities, and food courts.
Provide tailored navigation to reduce stress and improve the overall shopping experience.
Help shoppers spend more time in revenue-generating areas, increasing satisfaction and overall sales.
Discover Purple's Solutions
Schedule your demo and speak to one of our experts