Understand who is in your venue
Gain invaluable insight into the customers in your venue and use this information to drive more targeted marketing activities to increase your ROAS.
Capture contact information from your visitors
Analyze demographics and interests for improved targeting
Gather huge amounts of data from your physical venues
Average CRM record cost on the Purple platform is significantly lower than other sources
Gather contact information
Use the contact information and demographics you’ve collected to build an accurate and useable marketing database from new and current customers which can link both online and offline visitors.
Link offline and online visitors
Increases marketing database accuracy by 83%
Start conversations with everyone that's been in your venue
Integrate with your CRM system for a single source of truth
Increase your personalization capabilities
Drive an increase in marketing ROI by sending your customers personalized offers and promotions when they visit your venue to reward their loyalty.
Greet customers personally by name
Contact customers at the right place, at the right time
Show customers products and services relevant to them
Integrate with your loyalty program for further personalization options
Understand who is in your venue, how often they visit to personalize marketing communications
Fully customizable splash page designs to keep a great brand experience
Link online and offline visitors through their login contact information
Visitor logins via social media to capture interests information for more targeted marketing campaigns
Thousands of reports on your visitors to draw insights to advise your marketing campaigns
Integrate with your existing CRM systems such as Salesforce, Dotmailer, Mailchimp and more
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