July 22, 2021 The history of customer surveys In this blog, we’ll be looking at the history of customer surveys, the different types of surveys, the purposes of each, and proof that customer surveys aren’t dead! Jump to the end to see how a Purple customer gained over £480k ROI and more using customer surveys. What is the definition of a customer survey?… Read More
July 08, 2020 How Brigham & Women’s Hospital responded to the threat of COVID-19 with Senior Architect Planner, Andrew Shinn See our interview with Andrew Shinn, Senior Architect Planner at Brigham & Women’s Hospital, one of Harvard’s largest teaching hospitals below. Andrew discussed how the Brigham prepared for CV19 and the operational changes they made to tackle these challenges. How did Brigham & Women’s Hospital prepare for COVID-19 once it started to become apparent how… Read More
March 24, 2020 UK Demographic data shows who is less likely to adhere to social distancing Purple has a dataset uniquely placed to measure the impact of self-isolation and social distancing across a range of demographics. Using WiFi Analytics, it is possible to capture the age and genders of visitors and measure how the behavior of these demographics differs from the average amidst the social restrictions and government advice during the… Read More
December 11, 2017 eFan partner with Purple to deliver exceptional WiFi at Personal Fest 2017 Fans at Telecom Personal Fest 2017 enjoyed high-speed WiFi and customized splash pages whilst watching headline bands such as Jack Johnson, Paramore, Fat Boy Slim and The Fabulous Cadillacs in Buenos Aires last month. The event WiFi was run by Purple partners eFan, specialists in digital entertainment services for sports and music events across South… Read More
October 10, 2017 Cleveland Metroparks now has the ability to capture more in-depth customer insights than ever before thanks to Purple Purple, the intelligent spaces company, and Cisco have helped Cleveland Metroparks to become cleverly connected, enabling visitors to access a seamless WiFi network whilst capturing valuable data about their target audiences. Cleveland Metroparks boasts more than 300 miles of trails, eight golf courses, eight lakefront parks and a nationally-acclaimed zoo. Public WiFi was already available… Read More
September 09, 2017 Purple’s free product is a hit with award-winning polo club Dallas Burston Polo Club in Warwickshire is now delivering free, fast WiFi to visitors and has seen a 63% increase in social engagement following the installation of Purple Free by Smart Wireless. The club, which is set in 600 acres of grounds, had no form of public WiFi and sought a solution that would not… Read More
August 20, 2017 Purple helps to deliver WiFi to thousands of revellers at Splendour in the Grass 2017 Festival goers attending Splendour in the Grass 2017 were able to access high-speed WiFi sponsored by VISA, whilst organisers captured demographic data about attendees thanks to Purple’s WiFi and analytics solution, installed by expert providers of networking solutions for events, NetEvent. This year’s festival attracted over 30,000 music lovers and played host to artists like… Read More
August 05, 2017 Popular UK wildlife parks have improved the way they interact with guests thanks to Purple Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing. The tourist attractions, located in the South of England, are operated by the Whitley Wildlife Conservation Trust and attract… Read More
July 22, 2017 Popular Scottish town sees an influx of WiFi users and a spike in Facebook engagement thanks to Purple Purple, the intelligent spaces company, and Rapier Systems are delivering high speed WiFi and content filtering to visitors and residents of Kirkcaldy town centre. As a result, the town has seen a growth in traffic on the WiFi network and a 208% increase in social media engagement. In early 2016, Rapier Systems reached out to… Read More
July 10, 2017 Free city centre WiFi is a big hit for Inverness and the Highland Council Inverness, the largest city in the Scottish Highlands, has seen over 17,000 people access its free city centre WiFi in just 6 months following a collaboration between The Highland Council, Purple and Rapier Systems. The Highland Council sought a WiFi solution that would allow them to identify who visits the city and gain a way… Read More
June 25, 2017 Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the cableway and mountaintop of Schilthorn, Switzerland. The famous Swiss peak can be reached by boarding the longest aerial cableway in the Alps and offers panoramic views of over… Read More
May 28, 2017 Cinema chain delivers blockbuster WiFi and customer engagement thanks to Purple, Disney and Vision-Inside AG Purple, the intelligent spaces company, has collaborated with Vision-Inside AG and Disney, to provide KITAG Cinemas with WiFi and customer insights. KITAG Cinemas is the largest movie theatre operator in German speaking Switzerland, with over 17,000 seats at 85 venues. Since Purple’s installation in late 2016, the collaboration has seen improved outbound marketing and social… Read More
April 09, 2017 Eldan Hotel gets 218% more TripAdvisor reviews by using Purple Purple, the intelligent spaces company, has enabled the Eldan Hotel to collect 218% more guest reviews on TripAdvisor following the installation of its WiFi and analytics solution by Certified Purple Partner, Boot Net Ltd. The four-star hotel in Jerusalem is working with Purple and Boot Net Ltd. to offer a fast, free guest WiFi solution,… Read More
March 26, 2017 The Queen Elizabeth Hospital treats patients to free WiFi Purple, the intelligent spaces company, has installed its WiFi and analytics solution at the Queen Elizabeth Hospital and it has proved to be a big hit with patients both young and old. The Queen Elizabeth Hospital Kings Lynn NHS Trust is an acute hospital serving the communities of West Norfolk, South Lincolnshire and East Cambridgeshire…. Read More
March 06, 2017 Purple and Smarter WiFi reach new heights at renowned ski and climbing centres Purple, the intelligent spaces company, has revealed that the Ice Factor, Snow Factor and Bar Varia are collecting four times more CRM data following the installation of its solution by Smarter WiFi. The Scottish attractions draw visitors from far and wide as the Ice Factor is home to the world’s biggest indoor climbing walls and… Read More
February 27, 2017 Purple and Smarter WiFi stir up business for Wok&Go Purple, the intelligent spaces company, Smarter WiFi and TP-Link have today announced their collaboration with Wok&Go, serving its thousands of diners across the UK with a seamless WiFi connection. Wok&Go, the popular noodle bar franchise, sought the services of Purple and Smarter WiFi having realised that free connectivity was something that paying diners now expect…. Read More
