WiFi Analytics

Live data shows impact of Coronavirus on North American industries

Press releases, Purple, Purple news, Technology, WiFi Analyticsby Callum Clark20/03/2020Leave a Comment

Check out our live data here Purple have WiFi live in over 50,000 venues ranging from a cafe through department stores, airports, stadiums and entire cities across 128 countries. We...

How big data is being used to boost sales and marketing

Business, Data, Technology, WiFi Analyticsby Callum Clark13/02/2020Leave a Comment

Many businesses make decisions on the fly from their gut, but there’s a point where a company has to use big data to drive their decision making. You can spend...

5 ways to better engage with your customers

Business, Purple, Retail, Technology, WiFi Analytics, WiFi Technologyby Callum Clark21/01/2020Leave a Comment

As a business owner, professional or marketer you understand the importance of engaging with your target audience. Connecting with customers has always been essential to the growth and development of...

December: Features, reports and enhancements within the Purple platform

Purple WiFi, WiFi Analytics, WiFi Technologyby Jessica Thomas06/01/2020Leave a Comment

Here’s a summary of the features and updates we have been working on and showcasing throughout December. MicroSurvey node in LogicFlow Using the Microsurvey node available in LogicFlow, users can...

WiFi data is improving commercial performance in physical venues

Data, Purple, Retail, Technology, WiFi Analytics, WiFi Technologyby Callum Clark12/12/20191 Comment

WiFi data and analytics have been around for several years, but it’s only in the past couple of years that businesses have started to utilize their potential for improving their...

Purple announces exciting BT partnership

Business, Data, Partner news, Press releases, Purple, Purple news, WiFi Analytics, WiFi Technologyby Callum Clark21/11/2019Leave a Comment

Purple is pleased to announce an exciting multi-year partnership with BT. British Telecom will now be able to provide its retail store customers with the ability to gain customer insights,...

Top 5 Technology Trends To Watch In 2020

Business, Data, Healthcare, Technology, WiFi Analyticsby Callum Clark20/11/20195 Comments

As the end of 2019 comes to a close and we enter a new decade, I can’t help look back and think how much technology has evolved in the last...

October: New features, reports and enhancements within the Purple platform

Purple WiFi, WiFi Analytics, WiFi Technologyby Jessica Thomas05/11/2019Leave a Comment

It’s been a very busy month for Purple. We have released a number of new features and reports within the platform and have introduced some great updates to enhance our...

California Introduces New Data Privacy Laws

Data, Technology, WiFi Analytics, WiFi Technologyby Callum Clark05/11/2019Leave a Comment

With great data, comes great responsibility… Since Purple’s beginning in 2012, data security has been at the forefront of our business and we’ve always gone a step further by providing...

Automatic provisioning with Meraki is now live within the Purple Portal

Partner news, Press releases, Purple WiFi, Technology, WiFi Analyticsby Jessica Thomas11/09/2019Leave a Comment

We work with a number of enterprise-sized businesses across the world, many of which have thousands of access points across multiple locations. Manually configuring that many access points is a...