Using SecurePass means guests can seamlessly authenticate on to WiFi before they arrive at your venue. It’s the easiest way for visitors to:
- Login quickly and conveniently
- Pre-authenticate their devices
- Experience seamless WiFi access upon arrival without re-entering login details
Implementation is achieved through a combination of Purple Access and Passpoint Profile WiFi technology. Purple offer support throughout the process for a pain-free set up.
Simple implementation
Purple have created an easily-implementable system that benefits end-users, as well as helping to safeguard against cyber threats and reduce IT support calls.
By introducing a seamless connection, your visitors have a significantly easier journey to get online. This can increase value in your app when implemented, helping to drive usage and loyalty.
SecurePass is managed via Passpoint WiFi (aka Hotspot 2.0) technology which enables authentication of end-users onto secure WiFi networks. A Passpoint Profile is installed onto your end-users’ device which is used in combination with RADIUS for authentication. Step-by-step instructions are provided upon purchase to ensure easy installation of the required software.
By setting up SecurePass at the company level, visitors who have logged in at one venue can automatically access WiFi at all other venues within the company. This makes it easier for visitors to stay connected and engaged.
For end-users, the process is extremely simple. With the relevant app installed they’ll be able to seamlessly authenticate onto your WiFi every time they visit. There’s the option to introduce form fields for visitors to complete, which helps provide you with additional information.
Benefits to SecurePass
Improve User Experience: Eliminate the need for users to enter login details every time they visit. With this, you save visitor time and reduce frustration.
Increase app utility and create a seamless customer journey: Create extra value for end-users and reduce pre-arrival stress. SecurePass helps to drive additional downloads, promote app utilization, and reduce user friction when connecting to WiFi. Once they’ve pre-authenticated, they’ll seamlessly connect in all your venues.
Best in class WiFi: SecurePass is completely secure from device to AP, creating a superior guest WiFi security solution. Users pre-authenticating means fewer IT support calls, leading to reduced costs and an improved customer experience.
Capture insights into customer behavior: Gather data when customers arrive in-store to help deliver tailored marketing. By linking with your loyalty app, you can gain further insight on your customers’ visits and behavior.
Enhance your login experience
By allowing returning visitors to effortlessly access WiFi, a frictionless experience is created that encourages users to engage more with your brand.
Speak to one of experts to implement SecurePass and provide a superior user experience which fosters long-term end-user relationships.l world. Utilizing Wi-Fi technology, Purple offers a unique platform that supports businesses in understanding and engaging with customers in physical spaces.