Blog
Insights and updates from the Purple team on guest WiFi, analytics, and venue technology.
The great WiFi myth: do extra SSIDs really slow you down?
Uncover the truth behind SSIDs and what's really impacting your network speed. Discover more by reading our blog, or listening to the podcast!
Minnesota United FC leverages Purple’s Guest WiFi to enhance fan experience
Purple partners with Minnesota United FC to provide its Guest WiFi solution at Allianz Field, capturing valuable fan data during a historic, highly-attended match. The solution enabled the club to create a blueprint for more effective fan engagement with customised offers and resonant content, building loyalty one Wi-Fi connection at a time.
Minnesota United FC leverages Purple’s Guest WiFi to enhance fan experience
Purple partners with Minnesota United FC to provide its Guest WiFi solution at Allianz Field, capturing valuable fan data during a historic, highly-attended match. The solution enabled the club to create a blueprint for more effective fan engagement with customized offers and resonant content, building loyalty one Wi-Fi connection at a time.
Built for more: A case for versatility in event strategy
Learn how a diverse event strategy is essential for venue management and stadium operations. Discover the importance of a multi-purpose approach to maximize revenue and keep your venue thriving all year round.
Built for more: A case for versatility in event strategy
Learn how a diverse event strategy is essential for venue management and stadium operations. Discover the importance of a multi-purpose approach to maximise revenue and keep your venue thriving all year round.
Unlocking fan insights with stadium data: A guide for modern venues
Discover how to transform everyday interactions into valuable fan insights by collecting and using the right stadium data. Learn how a connected data system can help you create a more personal experience and run your venue more efficiently.
Unlocking fan insights with stadium data: A guide for modern venues
Discover how to transform everyday interactions into valuable fan insights by collecting and using the right stadium data. Learn how a connected data system can help you create a more personal experience and run your venue more efficiently.
Purple joins Google Cloud Marketplace
Turn existing Cloud credits into customer insights with Purple Guest WiFi — now available on Google Cloud Marketplace!
Purple joins Google Cloud Marketplace
Turn existing Cloud credits into customer insights with Purple Guest WiFi — now available on Google Cloud Marketplace!
What is first-party data?
In an era of AI, many marketers turning their attention to first-party data — and for good reason! Learn what first-party data is, and why it's the answer to overcoming AI data dread, with our guide.
What is customer insight?
With the rise of zero-click searches, it can be hard to truly understand your customers. Here’s how to harness first-party data through Guest WiFi and transform every visitor into actionable insights.
How to get feedback from customers
How can you get valuable customer insights without getting in the way of their experience? Discover practical ways to collect in-person feedback without annoying your guests.
How to get feedback from customers
How can you get valuable customer insights without getting in the way of their experience? Discover practical ways to collect in-person feedback without annoying your guests.
What is first-party data?
In an era of AI, many marketers are turning their attention to first-party data — and for good reason! Learn what first-party data is, and why it's the answer to overcoming AI data dread, with our guide.
What is customer insight?
With the rise of zero-click searches, it can be hard to truly understand your customers. Here’s how to harness first-party data through Guest WiFi and transform every visitor into actionable insights.
Free Guest WiFi: Win amidst industry disruption with Purple Connect
Industry disruption is unavoidable — especially for service providers and resellers. Learn how to win amidst the disruption with our free Guest WiFi, Connect.
Free Guest WiFi: Win amidst industry disruption with Purple Connect
Industry disruption is unavoidable — especially for service providers and resellers. Learn how to win amidst the disruption with our free Guest WiFi, Connect.
Purple unveils new solution packs to streamline affordable, tailored Guest WiFi and Maps solutions
The new approach consolidates Purple's existing modules into packs designed to empower businesses to meet and exceed changing guest expectations at an affordable price point without sacrificing quality or posing security risks.
