Blog
Insights and updates from the Purple team on guest WiFi, analytics, and venue technology.
Legal Requirements for Occupancy in the UK
Almost a year on, the COVID-19 pandemic is still causing issues for governments trying to deal with different waves and outbreaks. In this blog, we will focus on
Effective SaaS marketing ideas to try in 2021 (with examples)
The SaaS landscape can be a complex place for marketers to navigate, that's why we have put some ideas together to help you with SaaS marketing.
Effective SaaS marketing ideas to try in 2021 (with examples)
The SaaS landscape can be a complex place for marketers to navigate, that's why we have put some ideas together to help you with SaaS marketing.
Automating your visitor count, achieving 98% people counting accuracy
Manually counting people in and out is an inefficient way to collect numbers of visitors, in addition to this, many venues are having to hire additional members
Automating your visitor count, achieving 98% people counting accuracy
Manually counting people in and out is an inefficient way to collect numbers of visitors, in addition to this, many venues are having to hire additional members
Analytics for physical spaces, really?
Imagine we're sat having a beer together and I'm chatting to you about my amazing eCommerce business, you're naturally curious of course, and ask about how many
Analytics for physical spaces, really?
Imagine we're sat having a beer together and I'm chatting to you about my amazing eCommerce business, you're naturally curious of course, and ask about how many
The role of mobile wayfinding apps on University Campuses
What is Campus Wayfinding Campus wayfinding is a system designed to help users navigate campus environments. It's a solution for students, staff, and visitors
The role of mobile wayfinding apps on College Campuses
What is Campus Wayfinding Campus wayfinding is a system designed to help users navigate campus environments. It's a solution for students, faculty, and visitors
Purple and Aruba collaborate to enhance Aruba Instant On offering
Purple is excited to further its partnership with Aruba, with support for Aruba Instant On. Designed with small businesses in mind, Aruba Instant On is as
Purple and Aruba collaborate to enhance Aruba Instant On offering
Purple is excited to further its partnership with Aruba, with support for Aruba Instant On. Designed with small businesses in mind, Aruba Instant On is as
The History of Wayfinding
Find out how it all started, what solutions are currently revolutionizing physical spaces, and what to prepare for in the future. Wayfinding, albeit in it
The History of Wayfinding
Find out how it all started, what solutions are currently revolutionising physical spaces, and what to prepare for in the future. Wayfinding, albeit in it
How big data is being used to boost sales and marketing
Many businesses make decisions on the fly from their gut, but there's a point where a company has to use big data to drive their decision making.
How big data is being used to boost sales and marketing
Many businesses make decisions on the fly from their gut, but there's a point where a company has to use big data to drive their decision making.
How wayfinding technology could reduce average waiting times and wasted spend in the NHS
Hospitals are notoriously difficult to navigate around, all corridors seem near-identical, every door leads to somewhere you're sure you've just been 3 minutes
How wayfinding technology could reduce average waiting times and wasted spend in the NHS
Hospitals are notoriously difficult to navigate around, all corridors seem near-identical, every door leads to somewhere you're sure you've just been 3 minutes
5 ways to better engage with your customers
As a business owner, professional or marketer you understand the importance of engaging with your target audience. Connecting with customers has always been
