Purple has formed a new technology partnership with Opin Kerfi, leading IT solutions and service partner, to provide businesses with in-depth data and analytics around their customers and physical spaces. […]
We are pleased to announce that our advanced WiFi solution is now fully integrated with Airship, the leading CRM and customer engagement platform. The Airship platform, complete with data acquisition, […]
In June 2017 we released LogicFlow, a simple to use drag and drop builder that enables you to set up multi-staged marketing campaigns within minutes. With LogicFlow, you can automatically […]
Passengers have been embracing technology for years, relying on their smartphones, tablets and other devices to stay informed and up-to-date when traveling. Many airports have bought in too, investing heavily […]
Hospitality brands can now connect with their customers before they even step on site – and we’re not talking about sending them from your social media pages. We’re talking about […]
Purple, leading WiFi analytics provider, is supporting Chorley’s Inspire Youth Zones project by donating a guest WiFi network and analytics platform for the new Youth Zone site. The Youth Zone, […]
Through the installation of WiFi analytics, in just four months, Mall Las Brisas have collected data on over 5,000 unique individuals, and plan to use this data to personalize customer […]
Deliveroo is bringing more than just food to the table for its thousands of restaurants by launching a new support site to help restaurants reduce everyday business expenses. The food […]
E-commerce took off in the early 2000’s and created a buzz around 24-hour shopping, but it’s also heavily skewed retail marketing to rely on online insights to generate sales. In […]
You may have noticed we’ve been talking a lot about the ‘customer algorithm’ recently. It’s a term that we have coined off the back of Alibaba’s ‘new retail’ strategy – […]
On May 29th, 2017 the European Parliament, the Council, and the Commission reached a political agreement to provide free WiFi connectivity for citizens and visitors in the European Union. The […]
Earlier this month, Changing Horizons, branched out to Oldham’s Queen Elizabeth Hall following its prior success in Blackpool in 2017 and 18. Along with Blackpool, Oldham has been identified as […]
