How mobile wayfinding apps are helping colleges and universities solve navigation challenges and provide a more connected student experience. Admissions Universities want to be as welcoming as possible to prospective students and parents, yet campuses are so widespread and lack clear signs to make finding locations easy. Mobile wayfinding apps can identify key points-of-interest on…
Three weeks ago lockdown restrictions were further eased, and Bars & Pubs could reopen their doors across England. In a new landscape, with social distancing measures and undoubted long-term changes in customer behavior, Purple’s is able to provide insight into the first few weeks of recovery using data analytics. By analysing data from our extensive…
When is a MAC address not a MAC address? When it’s been randomised! But before we begin it’s important to have a good understanding of what a MAC address is and why it is used. What is a MAC address? A media access control address or “MAC” address is a unique identifier for the network/wifi…
The importance of place and proximity for people when traveling indoors. In the era of constant connection, we’re used to getting information at the push of a button. Instant updates from friends and family, online ordering, same-day deliveries, rideshare services like Uber and Lyft…the list goes on. Essentially, technology has made life easier, especially when…
Ensure your business is on the right path for moving into a more controlled and contactless world. Coronavirus has become apart of life now and will be for the foreseeable future, with this comes a totally different way of even the simplest things, such as heading into the office for a days work. As a…
With many businesses returning to the realities of a “new normal” its not just business owners who are going to need to be extra careful, both staff and customers will also have to play a key role in ensuring their own personal safety and those around them. It may seem simple as we’ve been adhering…
See our interview with Andrew Shinn, Senior Architect Planner at Brigham & Women’s Hospital, one of Harvard’s largest teaching hospitals below. Andrew discussed how the Brigham prepared for CV19 and the operational changes they made to tackle these challenges. How did Brigham & Women’s Hospital prepare for COVID-19 once it started to become apparent how…
Using existing guest WiFi functionality, already used by more than 5,000 hospitality providers in the UK, venues can contactlessly collect contact details of their patrons and manage the data centrally in adherence to privacy and GDPR regulations. On Tuesday 23rd June the British Prime Minister announced that as of the 4th July, UK Pubs, bars,…
With the easing of lockdown restrictions comes the new responsibility of collecting customers’ data to assist with the NHS test and trace effort. The UK government is asking businesses to collect customer information so that should there be a reported case of Coronavirus amongst visitors, others can be notified, tested, and monitored if needs be. …
Pubs, bars, restaurants and hotels will need to make some huge changes The 4th July might traditionally hold a greater place in the hearts of those on the other side of the Atlantic than in the UK but 2020 might be the year that also sees celebrations in the UK. As the fourth of July…
Purple is excited to further its partnership with Aruba, with support for Aruba Instant On. Designed with small businesses in mind, Aruba Instant On is assisting companies facing the challenges of digital transformation. Aruba provides an easy-to-use and instantly deployable solution regardless of geography, type of business, or client devices on the network. Aruba Instant…
There has been a great amount of research historically on the universal nature of human needs, most notably by Maslow and his Hierarchy of Needs and more recently in Positive Psychology. Universal human needs are always important, and should play a part in our approach, however the way these needs manifest differs depending on the…
The British Prime Minister, Boris Johnson, announced on Monday 25th May that non-essential retailers will be allowed to reopen their doors on 15th June and urged shoppers to go out and spend to help revive the British economy. It’s great news for all of us as a sense of normality starts to return and on…
Social distancing is likely here to stay, and although it presents a lot of challenges, it is something businesses will have to adapt to in order to continue operating. Ultimately, successful social distancing within a venue or other public space comes down to volume control. We’ve seen many venues – supermarkets and small highstreet retailers…
