Blogs

Category: informative

an interview with dr. david custodio
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An Interview With Dr. David Custodio Pt.1: Challenges Facing U.S. Healthcare

Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.

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benefits of wifi 6e
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What is WiFi 6e? The advantages and disadvantages

Explore the benefits and limitations of WiFi 6E the latest wireless tech to enhance online experiences with lightning-fast speeds and unparalleled connectivity.

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the purple indoor location services maturity model header
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The Purple Indoor Location Services Maturity Model

The Purple ‘Indoor Location Services Maturity Model’ shows a list of solutions available, and how effective they are when combined to meet expectations.

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the origins of geomagnetic wayfinding
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The Origins of Geomagnetic Wayfinding

Animals have been using Earth's geomagnetic field for aeons to communicate and navigate around the globe. See how we use the same methods for digital wayfinding

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accessibility essentials for rtls header
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Accessibility Essentials for Real-Time Location Services

Understand why taking the time to consider accessibility can make a world of difference to millions of visitors by reading Accessibility Essentials for RTLS.

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challenges of indoor navigation
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Navigating the Indoors: The Challenges of indoor positioning technology

Digital navigation is an essential part of daily life with billions finding their way every day, so why has indoor navigation yet to gain the same popularity?

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The road to increased revenue with the Purple Partner Program

Start driving success and new revenue by joining the Purple Partner Program. See what benefits we have to offer!

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why retailers should promote loyalty programmes|why retailers should promote loyalty programmes
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Why retailers should utilize reward programs to enhance customer loyalty

Retailers are missing out on valuable opportunities to boost their visitor experiences, see how reward programs can help.

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the world’s strictest data protection laws|purple desktop|purple mobile|gdpr 3|mydata portal on desktop 1|logic flow|logic flow 1
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The world’s strictest data protection laws and how the Purple Platform can enable you to comply

Currently, 137 out of 197 countries have put some level of legislation in place for the protection of data and privacy, how Purple can help businesses comply?

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Indoor Location Tracking to reach $24BN by 2027

Indoor location technology has rapidly grown to become a significant market and shows no signs of slowing.

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how retail marketing must evolve for 2023
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How retail marketing must evolve for 2023

Staying relevant in an ever-changing landscape is making it difficult for retailers to retain customer loyalty. See how retailers must evolve their marketing in 2023.

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what is promotional marketing? blog header
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What is promotional marketing?: Defined, informed, and strategized

Businesses use promotional marketing to ensure their target audience is aware of a particular product or service. Find out all about the processes and benefits.

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asset tracking
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Asset Tracking: What is it, how does it work, and what are the benefits?

The world of digital healthcare is quickly becoming vital to the survival of healthcare facilities. See how asset tracking works and the possible benefits.

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retail survival with unified commerce
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Unified commerce: Retail survival through complete personalization

The survival of physical retail relies on businesses adapting to put customer experiences first by blending online and offline shopping experiences. See how.

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digital transformation in retail omnichannel to unified commerce header
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Digital transformation in retail: From omnichannel to unified commerce

Meeting new challenges from consumer expectations and shifts in the industry landscape retailers must adapt and adopt digital solutions.

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