The Web’s Most Loved (and Least Loved) Airports
In this study, we analyze which US airports are the most beloved based on sentiment across the web. See the results of the study here.
ECommerce level insights for Physical Spaces
Discover the importance of seamlessly integrating analytics across digital and physical realms for a holistic understanding of customer behavior.
Indoor Location Tracking to reach $24BN by 2027
Indoor location technology has rapidly grown to become a significant market and shows no signs of slowing.
An Interview With Dr. David Custodio Pt.2: Healthcare Digitalization
Dr. David Custodio speaks about the benefits and challenges of Healthcare Digitalization with Purple SVP of Marketing Dean Cookson.
An Interview With Dr. David Custodio Pt.1: Challenges Facing U.S. Healthcare
Boasting more than 30 years of experience in U.S. healthcare, Dr. David Custodio MD discusses the challenges facing U.S. healthcare.
What is WiFi 6e? The advantages and disadvantages
Explore the benefits and limitations of WiFi 6E the latest wireless tech to enhance online experiences with lightning-fast speeds and unparalleled connectivity.
The Purple Indoor Location Services Maturity Model
The Purple ‘Indoor Location Services Maturity Model’ shows a list of solutions available, and how effective they are when combined to meet expectations.
The Origins of Geomagnetic Wayfinding
Animals have been using Earth's geomagnetic field for aeons to communicate and navigate around the globe. See how we use the same methods for digital wayfinding
Accessibility Essentials for Real-Time Location Services
Understand why taking the time to consider accessibility can make a world of difference to millions of visitors by reading Accessibility Essentials for RTLS.
Navigating the Indoors: The Challenges of indoor positioning technology
Digital navigation is an essential part of daily life with billions finding their way every day, so why has indoor navigation yet to gain the same popularity?
The road to increased revenue with the Purple Partner Program
Start driving success and new revenue by joining the Purple Partner Program. See what benefits we have to offer!
Why retailers should utilize reward programs to enhance customer loyalty
Retailers are missing out on valuable opportunities to boost their visitor experiences, see how reward programs can help.
The world’s strictest data protection laws and how the Purple Platform can enable you to comply
Currently, 137 out of 197 countries have put some level of legislation in place for the protection of data and privacy, how Purple can help businesses comply?
How retail marketing must evolve for 2023
Staying relevant in an ever-changing landscape is making it difficult for retailers to retain customer loyalty. See how retailers must evolve their marketing in 2023.
What is promotional marketing?: Defined, informed, and strategized
Businesses use promotional marketing to ensure their target audience is aware of a particular product or service. Find out all about the processes and benefits.