Blogs
6 Ways Businesses Can Benefit from Indoor Location Services
Discover 6 real examples of businesses benefitting from indoor location services. From in-depth visitor analytics to enhanced venue safety and more!
How to encourage more visits and manage overflow in a growing Healthcare Facility
The Covid19 pandemic has seen many people postpone their healthcare visits out of fear of infection, how can healthcare facilities encourage patients to return?
What are Indoor Location Services? Updated for 2023
Indoor location services allow for the tracking of people and objects within a set space. Find out more about indoor location-based services and indoor location technologies used.
Purple appoints Mike Farrar as new Healthcare Adviser
Purple's ability to expertly position indoor location services in-line with healthcare needs has grown stronger with the recent addition of healthcare expert Mike Farrar.
Digital Wayfinding – One small step for the NHS but a big step for patient and staff empowerment by Mike Farrar
Whilst digital wayfinding may not as yet be common parlance in the NHS, it may be that its emergence in the coming years heralds a mindset shift of sizeable proportion on the part of Trusts and their management culture. Wayfinding refers to information systems that guide people through a physical…
5 benefits of WiFi Sponsorship you don’t get with traditional advertising channels
In 2021, Purple announced the capability for businesses to sponsor advertising space on its WiFi access journeys that are seen daily in over 65,000 venues across the globe to a network of over 1 million end users! In this blog, we’re going to look at the benefits of Purple’s WiFi…
How SMB Businesses can Benefit from CRM Software
From enhanced customer service and higher retention rates to increased productivity and streamlined communications, discover how SMB businesses can benefit from CRM software.
Cybersecurity – How Your Business Website’s Security Affects SEO Performance
Cybersecurity is at the forefront of our minds when it comes to protecting our personal data and financial assets - but is it the same for our SEO performance?
Purple continues to build on its success in the healthcare market with the key appointment of Libby Motto
Libby Motto has joined Purple as a Healthcare Account Executive and focuses on centralizing the importance of patient satisfaction for health care venues.
6 Ways to ensure data security in remote work environments
Are your employees working from home and making you worry about security breaches? Here are 6 ways to ensure data security in remote work which you can use.
Black Friday 2021: How collecting insights about in-store customers can drive revenue this Black Friday
In this blog, you will learn how businesses can use Purple solutions to reduce consumer anxiety, gain performance insights, and boost revenue!
Purple Sponsorship Program: How can brands advertise on guest WiFi access journeys?
The Purple Sponsorship Program is creating a new marketing channel for brands - see how you can reach your ideal audiences with Purple WiFi Advertising
Purple partners with discover.film and University Quarter Hull
This partnership will aim to offer students at UQH a free limited-time subscription to the discover.film platform.
Purple introduces customer Revenue Share Program
Purple’s new ‘Revenue Sharing Program’ is introducing a new way for customers to create additional revenue streams that come at no extra cost!
All the Benefits of Healthcare CRM
Between traditional healthcare challenges and ones the pandemic entailed, the healthcare industry strives to contain operational costs. In the midst of accelerating digitization, patients no longer evaluate providers based on medical outcomes alone, instead seeking a pleasant overall patient experience. As they become more engaged across channels and more involved…