Customers that use Purple's guest WiFi solution see an average 24% return rate
An average 97% conversion rate on customer surveys
Purple's Guest WiFi is used in over 60k venues worldwide
Here’s how it works
Our cloud-based WiFi platform provides an overlay to your existing WiFi infrastructure, so no extra hardware is required. Setup is seriously quick – we’re talking under an hour – and everything is managed via an online portal.
When visitors connect to WiFi, our captive portal captures key contact and demographic information – compliant with GDPR, CCPA and major global data protection acts – which allows you to get to know your visitors, quickly analyze data, and follow up with personalized marketing campaigns.
Get to know your customers by collecting real time accurate data to provide powerful customer insights.
With Purple guest WiFi, splash pages are fully customizable, and customers can log in through a customized form or their social media credentials.
Use the Purple Platform to build detailed customer profiles by collecting first-hand demographic data and location insights such as footfall and dwell times to understand how they behave in your venue.
Access all the data from a centralized reporting suite to easily understand who your visitors are.
Create long-term relationships with your customers by using the collected data and built-in marketing automation tool LogicFlow, which can be integrated with a variety of email software and CRM systems.
This allows businesses to provide a seamless and personalized experience including promotions, personalized messages and micro surveys to encourage repeat visits and increase revenue per customer.
Fancy a demo? Fill out the form below and one of our product experts will be in touch.
A beautiful, branded and seamless login experience for your visitors
Manage and customize every step of your visitors’ WiFi experience, from login methods and beautifully designed splash pages to branding, promotions, and advertising. You can even connect with social channels to allow visitors to log in quickly using their social media credentials.
Gain customer insights to increase your revenue
WiFi analytics enables you to access a wealth of data and analytics to help you build detailed visitor profiles and better understand how people are interacting with your venue. These customer insights can be used to help generate revenue and target customer groups.
Create and send automated messaging to influence visitor behavior and drive sales
Use the data collected via our captive WiFi portal to tailor your visitor engagement. Use our built-in automation tool to trigger communications based on demographics and behaviors encouraging visitors to dwell and spend more. Ask your customers for feedback to engage with them and increase their loyalty.
Purple's WiFi licenses
Purple’s SMB license is available to venues with five or less access points.Get started now
The ideal solution for enterprises looking to analyze their WiFi network through an IT lens.Contact sales
Enterprise level analytics and engagement software used by some of the world’s largest brands.Contact sales
Cyber threat intelligence with an additional layer of DNS protection and content filtering for complete WiFi security. An Enterprise license is required to purchase Protect.Contact sales