Blogs
Ingram Micro launches partnership with Purple WiFi
Ingram Micro brings resellers further Advanced Solutions benefits with high margin opportunities through Purple WiFi’s Cisco-integrated Enterprise Solutions Ingram Micro (UK), a division of Ingram Micro Inc, the largest global wholesaler of technology products and supply chain management services, will launch a new partnership with Purple WiFi by showcasing its…
Does your WiFi hotspot allow access to adult content?
A recent research project by AdaptiveMobile, concluded that over one third of all the UK’s Cafes and restaurants had no content filtering in place, meaning that visitors logging on could easily use or stumble across adult content online. This is a particularly hot topic, and one that any business providing…
WiFi usage increase with the introduction of 4G
With mobile operators launching 4G, you won’t be surprised to hear that we’ve been carefully watching the effect of this on WiFi usage. The new capabilities of 4G have resulted in the launch of smartphones with larger screens, higher speed mobile broadband, richer applications and an improved user experience. As…
European ski slopes to benefit from social wifi
Purple WiFi is expanding across Europe having won a contract to provide its social WiFi service to Crystal Ski Holidays, UK’s largest specialist holiday company, part of TUI Travel PLC. The deal, which will see the service being installed across all 78 chalets in ski resorts in France, Italy and…
Hob Salons tap into social WiFi
Award winning hairdressing group, HOB Salons, has installed Purple WiFi throughout 18 of its premises in order to capitalise on the benefits of social networking. Purple WiFi will enable all clients of HOB Salons to surf the net free of charge while in their local salon by simply using their…
iPhone 5s & iPhone 5c release
On Tuesday Apple announced its latest iPhones at its Cupertino Headquarters in Calif, US, the iPhone 5c and iPhone 5s. Essentially the 5c is a new and updated version of the iPhone 5 which comes in one of 5 colours (Blue, White, Pink, Yellow or Green) and is supposedly billed…
WiFi Sponsorship vs. traditional advertising
In an age where most people are fixated with the 4 inch retinal digital display in front of them rather than a newspaper, many traditional advertising methods are experiencing less engagement with the consumer, meaning traditional advertising needs to work harder in order to generate sales and revenue growth for…
‘All Inclusive’ but not including WiFi
I’ve recently returned from a two week summer holiday to Gran Canaria. We stayed in an ‘All Inclusive’ four star hotel in the Maspalomas, ideally located close to the beach, shopping centres and local nightlife. Having weighed up other destinations and hotels, we decided to stick with something we knew…
Purple celebrates 1st Birthday
The Purple WiFi team got together last night to celebrate our 1st birthday. Over the last 12 months the business has grown from four founders to a 30 strong team of developers, sales people, designers, marketers, customer service and operations support. We’ve also opened a new office in Manchester’s Northern…
Join us for an introduction to Purple WiFi
We’re hosting a webinar on Tuesday 3rd September to give an introduction to Purple WiFi. You’ll find this webinar particularly useful if you work within a Marketing or IT function for a retail, hospitality or leisure business of any size, and your business is keen to increase it’s social media…
Foodology @ Marina Bay Financial Centre brings Purple WiFi to Singapore
Foodology @ MBFC, part of Argentum Group has become Purple WiFi’s first customer in Singapore. Argentum Group is a privately owned, vertically integrated hospitality group based in Singapore, operating businesses in retail food & beverages, corporate food service, catering, distribution, manufacturing, wholesale, hospitality education and hospitality services. Foodology @ MBFC is…
Extending the virtual shopping experience to the third shelf
A blog post by Lina Arseneault, Senior Director of Marketing at AirTight Networks. What if companies could go beyond merely advertising to consumers or even trying to “engage” them in social media, and actually sell to them at the moment they are ready to buy, wherever they are? New technologies…
White label the latest WiFi innovation – Social WiFi
Purple WiFi is delighted to announce the release of a limited number of white label license opportunities for our social WiFi software solution. Purple WiFi is a cloud based guest WiFi access system, authenticated through social media channels including Facebook, Twitter and LinkedIn. Our Purple Portal dashboard interface offers end…
Purple WiFi named a 2013 Emerging Vendor by CRN
Innovative social WiFi provider, Purple WiFi has today been named a 2013 Emerging Technology vendor by UBM Tech Channel’s CRN Magazine. The annual list highlights hot tech start-ups making an impact on the channel and impression on the tech industry as a whole. These up-and-coming technology vendors have recently introduced…
How will 4G affect free WiFi usage?
At the moment the only network in the UK to offer 4G is EE in 95 towns and cities across the country, with plans to expand their offering to 98% of the population by 2014. The next two networks, Vodafone and O2, will both launch their 4G network on 29th…