Blogs
5 benefits of WiFi Sponsorship you don’t get with traditional advertising channels
In 2021, Purple announced the capability for businesses to sponsor advertising space on its WiFi access journeys that are seen daily in over 65,000 venues across the globe to a network of over 1 million end users! In this blog, we’re going to look at the benefits of Purple’s WiFi…
5 key takeaways from Bob Willett’s ‘Presenting to Retail’ global partner webinars
We recently invited all of our global partners to an exclusive webinar with Purple WiFi investor and former CEO of Best Buy International, Bob Willett. “Bob Willett is an example of an executive who started on the shop floor.He began at Marks & Spencer in his native United Kingdom in…
5 interesting uses for location technology
Proximity based social networking is becoming the norm and there has recently been a shift towards app development to help us to widen our social circles. A summary can be found on this article by vizeum. Notifications about our social connections who are close by at that moment in time…
5 Customer Retention Strategies That Actually Work
Read about 5 effective customer retention strategies, from surveying your customers to under-promising and over-delivering.
2020 Business Goals – Why you should stop using SMART objectives
Let’s start this blog where most resolution blogs do, the high percentage of people who fail with achieving their resolution goals. Yes, 80% of people may fail when striving for high targets and repeatedly obnoxious, year on year expectations. Is that because the goals are too far out of reach,…
2016’s Big Fat List of IoT Gadgets
Now that 2016 is coming to a close, it’s easy to see why this year has been THE year for making the Internet of Things a bigger part of our lives. More and more connected gadgets have sprung up to make previously ‘dumb’ things smart. In no particular order (because…
12 tips for successful social media
Social media is an amazing platform for both individuals and businesses alike and there are so many to choose from. However, after posting our blog on the language of email, we really got thinking about how we may come across when ‘writing’ on social media sites and decided to investigate.…
10 top tips for hotels to get more from social media
How do I use social media to boost business? This is a question that could apply to many sectors but within the fiercely competitive hotel industry, social media is something that generates lots of debate and some action, with varying degrees of success. There are some hotel brands that implement…
Goal of 1 Billion Users of the Purple Platform, helping People connect in Complex Spaces
Purple unveils a new purpose, celebrating growth, fostering connections, and driving innovation. Experience the future of complex interactions with Purple.