Blogs
What are Indoor Location Services? Updated for 2023
Indoor location services allow for the tracking of people and objects within a set space. Find out more about indoor location-based services and indoor location technologies used.
We’ve analyzed 110 million unique individuals, across 10 billion visits to 45,000 venues. Here’s what we found.
Do you know how many people visit your venue on a daily, weekly or monthly basis? Do you know how many of those people are new or repeat visitors? Do you know how frequently your repeat visitors return? Do you know your customer demographics? If we were talking about your…
We’re hiring!
WiFi is something that is expected, for free, just as we expect access to heat, light and water. But the big question in recent years has been how to monetise WiFi. Purple WiFi has created an innovative low cost solution that gives unprecedented analytics and insights, whilst driving true ROI…
A week in the life of Krista Geiger, Enterprise Sales Manager
Krista shares with us what she gets up to in a typical week at Purple. Over to Krista Monday It’s Monday morning in Cincinnati and the start of another Purple week. So that’s the coffee pot on click! and the Mac switched on click!
Engage with your visitors through the power of Webhooks
In June last year we unveiled Logic Flow, a game-changing feature that allows marketing teams to offer personalised customer engagement, resulting in enhanced business efficiency, customer satisfaction and increased revenue. We are now very pleased to announce that we have enabled Webhooks in Logic Flow, which will take the possibilities…
Wayfinding Technology – What is it?
Wayfinding is defined as information that assists with guiding people in a physical environment or enhancing their experience within it, you know the signs they have in hospitals that ensure you don’t end up on an operating table instead of the x-ray department? Technology is putting a new spin on…
How wayfinding technology could reduce average waiting times and wasted spend in the NHS
Hospitals are notoriously difficult to navigate around, all corridors seem near-identical, every door leads to somewhere you’re sure you’ve just been 3 minutes ago and the signage is never very clear. All of this leads to a daunting experience for any patient entering an unfamiliar hospital, and with the increase…
Venue navigation for healthcare: Wayfinding is improving the healthcare patient and visitor experience, but how?
Wayfinding technology for healthcare, and what wayfinding solutions for hospitals are available. See how wayfinding technology for hospitals and venue navigation for healthcare boosts patient experiences.
Walmart Canada elevate the in-store customer experience with Purple WiFi
Purple is excited to work with Walmart Canada to help deliver a fast, free and secure guest WiFi network to Walmart Canada’s customers across more than 400 stores. Through Purple’s network, Walmart Canada can provide its customers with privacy guarantees, whilst allowing access to a high-speed connection during their…
Visitors and residents can now enjoy FREE unlimited WiFi in Newport city centre
Newport’s City Centre public wireless network has been officially launched, thanks to a partnership between North, Ruckus and Purple, the intelligent spaces company. NewportCityConnect will provide users with unlimited 24/7 free WiFi access across key city centre locations including Upper Dock St, Corn St, Skinner St, Riverfront Theatre, train station,…
Shareholders can sue companies if they fail to increase staff and visitor safety
Companies that fail to prioritize visitor safety may be sued for alleged failure to protect workers and visitors from coronavirus.
Purple secures Certified Partner in Germany
Purple, the intelligent spaces company, is set to grow its presence in the DACH region following its certified partnership with VINTIN, an expert in IT infrastructure, managed services and the cloud. VINTIN, headquartered in Sennfeld, Germany, works with leading network vendors including Cisco, Aruba and Extreme Networks, who named the company as their…
Venue safety is the new differentiator, here’s why
Understanding space utilization is key to optimizing venue safety, improving operational efficiencies, and encouraging people to return.
The value of a Facebook Like – revisited
Last year Purple WiFi posted a blog which discussed the value of a Facebook “Like”. The post was pretty popular so we thought we would revisit it and see what’s changed since. Is £114 really the average value of a Facebook Like? There’s been a lot of reference online to…
Using WiFi in unusual ways
The use of WiFi continues to grow in unique and unexpected ways. A while ago I wrote a blog about unusual place you might find wifi. And recently I’ve noticed a few interesting stories about some pretty unusual ways that we’re starting to use WiFi in our everyday lives. WiFi…