Blogs

Author: Dave Musgrove

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Monetizing WiFi

Monetizing WiFi (monetising for the Brits) is a rapidly changing landscape. It also has to be looked at from two perspectives, one from the venue where the WiFi is available and the other from the operator who is providing the WiFi service. It wasn’t very long ago that wherever you…

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WiFi trends in bars and restaurants [Infographic]|
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WiFi trends in bars and restaurants [Infographic]

Technology has become an ever-present part of our day-to-day lives; as consumers we take it for granted that we live in an increasingly connected world. At the heart of this paradigm shift is wireless data, superseding traditional linear methods of communication. Our blog and infographic take a look at the…

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Purple and Cisco team up to launch Better Together campaign
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Purple and Cisco team up to launch Better Together campaign

Additional 4% discount given to Cisco partners selling Purple Purple, the intelligent spaces company, and Cisco, the largest networking company in the world, today announce the launch of their Better Together Campaign. Better Together allows Cisco partners that are signed up for solution led selling, and who also sell Purple,…

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Purple partners with CenturyLink for Location-Based Analytics launch at Cisco Live
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Purple partners with CenturyLink for Location-Based Analytics launch at Cisco Live, Las Vegas

Purple, the intelligent spaces company, and CenturyLink, the global leader in communications, hosting, cloud and IT services, have joined forces. The partnership was formed ahead of CenturyLink’s Location-Based Analytics launch at Cisco Live today. CenturyLink Location-Based Analytics, is a location-based, mobile engagement, analytics and marketing Internet of Things (IoT) solution…

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Purple launches new capability based channel partner program
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Purple launches new capability based channel partner program

February 29th, 2016: Purple WiFi last month rebranded as Purple, the intelligent spaces company, reflecting a wider scope of focus. Coinciding with this, Purple has introduced a new Partner Program to enable partners to gain easy entry into a range of customers, including enterprise targets. Promising new recurring revenue streams,…

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5 key takeaways from Bob Willett’s ‘Presenting to Retail' global partner webinars
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5 key takeaways from Bob Willett’s ‘Presenting to Retail’ global partner webinars

We recently invited all of our global partners to an exclusive webinar with Purple WiFi investor and former CEO of Best Buy International, Bob Willett. “Bob Willett is an example of an executive who started on the shop floor.He began at Marks & Spencer in his native United Kingdom in…

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Guest blog: The Future of Hospitality
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Guest blog: The Future of Hospitality

Guest blog: The Future of Hospitality – Purple WiFi Whether you are scared from the plethora of dystopian science fiction films depicting a dark future or confident you have everything in hand, digital and societal changes are disrupting every business engaged in hospitality. The customer service model can now utilise…

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Purple WiFi provides wireless social login for Pitch@Palace
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Purple WiFi provides wireless social login for Pitch@Palace

This Monday saw the fourth instalment of the Duke of York’s Pitch@Palace programme, where 15 budding business people make pitches to a gathering of investors in the hope of drumming up support and making connections in high places. The Duke of York founded Pitch@Palace to support Entrepreneurs with the amplification…

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The Instillery partners with Purple WiFi
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The Instillery partners with Purple WiFi

The Instillery Group has today confirmed an exciting new partnership with Purple WiFi to become New Zealand’s first Cloud Managed Service Provider for the global social WiFi company. The partnership with Purple WiFi enables the Instillery to better assist businesses across New Zealand and Australia realise the true value of…

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The Future of Bars and Restaurants - leveraging technology to get a competitive advantage
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The Future of Bars and Restaurants – leveraging technology to get a competitive advantage

When is it? The event will be held on Thursday 22nd October from 2pm at Gilgamesh Bar & Restaurant, in the vibrant London Borough of Camden. So what’s it about? We are taking a good look at how bars and restaurants need to prepare themselves for the future and the…

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Purple WiFi partners with Trend Vision in India
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Purple WiFi partners with Trend Vision in India

Purple WiFi today announced that it is partnering with Trend Vision LLP in India, adding its cloud-based, social WiFi solution, which includes presence analytics and location-based services, to Trend Vision’s portfolio of products. Trend Vision is Purple WiFi’s first Indian reseller, enabling its expansion into a broad market of key…

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ITGL announces agreement with Purple WiFi
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ITGL announces agreement with Purple WiFi

ITGL has signed an agreement with innovative social WiFi provider, Purple WiFi, which will see the addition of cloud-based guest WiFi and location analytics solutions to its portfolio of products. ITGL specialises in networking, unified communications and collaboration technologies. Customers are based across the UK and span all sectors. They…

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Fanalytics: Why the stadium beats the sofa
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Fanalytics: Why the stadium beats the sofa

Technology advancements have meant that we can watch games, concerts and sports events easily from our own homes. This was a concern aired in 2012 in an article by Mike Freeman entitled ‘…..a losing battle in keeping fans filling its stadiums’.  The fear was that technology was enabling fans to…

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WiFi's Impact on Retail: Increasing Spend and the Bottom Line
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WiFi’s Impact on Retail: Increasing Spend and the Bottom Line

Recent research has found that retailers who offer in-store WiFi are seeing the benefits with an increase in their bottom line and an increase in sales. IHL, sponsored by Airtight and Earthlink, carried out research into the use of in-store WiFi:  “Impact of Store Networks and WiFi on Customer Experience”.…

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Maximising the cloud in the workplace
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Maximising the cloud in the workplace

Our blog on BYOD in the workplace suggested that productivity increases if employers allow workers to bring their own device. Employees who wish to use their own devices usually expect that they can and an increasing number of establishments such as hospitals and education are allowing BYOD. In this blog…

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