Blogs
Category: Purple news
Popular UK wildlife parks have improved the way they interact with guests thanks to Purple
Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing. The tourist attractions, located in the South of England, are operated by the Whitley…
Purple and 3DK win contract with famous Scottish castle and gardens
Armadale Castle, Gardens and Museum of the Isles, is acquiring detailed profiles about those who visit the 20,000-acre Highland estate thanks to a WiFi and analytics solution delivered by Purple, the intelligent spaces company, and 3DK. The 5-star visitor attraction, located in South Skye, Scotland, previously had a basic open…
Popular Scottish town sees an influx of WiFi users and a spike in Facebook engagement thanks to Purple
Purple, the intelligent spaces company, and Rapier Systems are delivering high speed WiFi and content filtering to visitors and residents of Kirkcaldy town centre. As a result, the town has seen a growth in traffic on the WiFi network and a 208% increase in social media engagement. In early 2016,…
Ibermática adds Purple to its product mix by becoming a Certified Partner
Technology company, Ibermática, has enriched its portfolio of solutions in the area of marketing and analytics by signing a certified partnership agreement with Purple, the intelligent spaces company. Headquartered in San Sebastián, Spain, Ibermática is a global IT services company that has numerous offices located across Europe, the U.S. and…
Purple takes early leap to become the first GDPR compliant WiFi provider
We are proud to announce that Purple is now General Data Protection Regulation (GDPR) compliant, having unveiled our revised privacy policy and brand-new Profile Portal today, which gives end users complete transparency of all the data collected about them. The EU legislation doesn’t officially come into force until May 25th 2018,…
22,000 people willingly agree to community service in return for free WiFi
Cleaning festival loos, hugging stray cats and dogs, and scraping chewing gum off the streets are just some of the uninviting tasks people have agreed to in exchange for free WiFi. And we aren’t just talking about a few hundred unfortunate individuals. Over 22,000 people have openly agreed to carry…
Free city centre WiFi is a big hit for Inverness and the Highland Council
Inverness, the largest city in the Scottish Highlands, has seen over 17,000 people access its free city centre WiFi in just 6 months following a collaboration between The Highland Council, Purple and Rapier Systems. The Highland Council sought a WiFi solution that would allow them to identify who visits the…
Leicester County Cricket Club bowled over by Purple’s WiFi analytics solution
Purple, the intelligent spaces company, has sealed the deal on a 5-year contract with Leicester County Cricket Club to deliver WiFi and analytics that will improve fan engagement and marketing. Leicester County Cricket Club, home of the Leicestershire Foxes, sought the services of Purple and Sempervox, the unified business communications…
Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG
Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the cableway and mountaintop of Schilthorn, Switzerland. The famous Swiss peak can be reached by boarding the longest aerial cableway in the Alps and…
Trend Vision becomes certified to strengthen ties with Purple
Trend Vision LLP, a reseller of Purple’s WiFi and analytics solution since 2015, is now a Certified Purple Partner, allowing the Indian firm to make further headway across the country. Headquartered in Mumbai, Trend Vision is part of the Trend Group and focuses on delivering WiFi and IT solutions to…
How to improve customer loyalty with NPS [Infographic]
All companies seek to grow and retain customers. Sustainable, organic growth occurs most often when customers love doing business with you and are openly willing to sing your praises to neighbours, friends, family and colleagues. With each consumer brand competing to be front of mind, it takes something special to…
Barcelona’s public transport operator TMB appoints Purple and DelfyNet to provide WiFi to over 2 million passengers
Transports Metropolitans de Barcelona (TMB) has awarded a lucrative contract to Purple, the intelligent spaces company, and DelfyNet, a leading managed service provider, to deliver WiFi and analytics across its entire fleet of tourist buses. TMB, the main public transport operator in Barcelona, was keen to monetize their WiFi offering…
Newly Certified Partner to promote Purple at leading U.S. conference
Von Technologies, a newly Certified Purple Partner, is set to attend the largest U.S. conference for female business owners to discuss business trends, innovative technology disruptors and WiFi analytics at an interactive workshop. The Chicago based IT company focuses on technology deployments, network infrastructure, and managed intelligent wireless networks and…
Purple’s WiFi fanalytics platform hits the spot for Frisco RoughRiders
Fans of the Frisco RoughRiders can now enjoy free Wi-Fi at all home games thanks to a Wi-Fi and fanalytics solution from Purple, which also improves marketing and fan engagement. The Dr Pepper Ballpark in Frisco, Texas, is home to the minor-league baseball team and welcomes thousands through its doors…
Purple’s Salesforce Connector – 4 key perks
We’re constantly looking at ways to meet the demands of our customers, and following a number of requests and queries about Purple’s ability to integrate with Salesforce we took action. Back in March we officially unveiled our Salesforce Connector, which allows you to match your portal visitor records against your…