Blogs
Leveraging Data and Enhancing Personalisation Webinar
Yesterday I took part in a Retail Week webinar hosted by David Brooks, Retail Weeks’ Deputy Projects Editor, with Antony Lea, Head of CRM at notonthehighstreet.com and Jim Davidson, Manager of Marketing Research at Bronto both on the panel. The main topics discussed were centred around online retail, leveraging data…
Leisure Facility WiFi: Connecting Your Gyms, Spas, and Pools
Guests want to relax but also want to the convenience of being connected. Here's everything you need to know when looking for a WiFi provider for your gym, spa, or pool.
Legal Requirements for Venue Occupancy in European Countries
The restrictions on travel, business operations, and occupancy management within Europe have differed by country, here we take a look at some of the different approaches taken by individual European countries. Portugal Like many countries around the world, Portugal has had to react cautiously in combating new waves and outbreaks.…
Legal Requirements for Occupancy in the UK
Almost a year on the Covid-19 pandemic is still causing issues for governments trying to deal with different waves and outbreaks. In this blog, we will focus on the current rules and regulations for venue gatherings in the UK. Occupancy Rules In: England During the latter half of February 2021…
Legal Requirements for Venue Occupancy for the U.S, Mexico, and Canada
The Covid pandemic has forced governments across the globe to deal with various waves and strains of Covid19 very differently. Advice from WHO (The World Health Organisation) regarding personal safety was to wear a face mask in public and to maintain a safe distance from anyone around us. But as…
Legal and Practical Implications of Offering Public WiFi in the UK
In a society with a high demand for digital connectivity “on the move”, there is an increasing demand for public WiFi services to be made widely available. Businesses are understandably keen to meet that demand, however, there are a number of key areas of legal compliance which Wi-Fi providers should…
Leeds Rhinos partner with Purple
Leeds Rhinos have partnered with M-Tech UK, Ruckus and Purple to install a new guest WiFi network at their 22,000 seat stadium in Headingley, Leeds. The new infrastructure, equipped with Purple’s WiFi analytics solution, is part of a large phase of digital transformation aimed at improving the in-house experience for…
Leading real estate company partner with Purple and Coverage Points
Leading commercial real estate company, Alandalus Property, have partnered with Coverage Points and Purple to install an advanced WiFi network at two of their popular shopping destinations in Saudi Arabia. The 3-year deal will see Alandalus Property fund the provision of a Purple-powered guest WiFi and analytics solution at both…
Leading leather brand rolls out Purple’s WiFi and analytics solution across Colombian stores
High-speed WiFi is now available to CUEROS VÉLEZ S.A.S shoppers in Colombia thanks to the installation of Purple’s advanced WiFi and analytics solution by MAAKAL S.A, which also allows the retailer to capture detailed customer insights. CUEROS VÉLEZ S.A.S owns more than 230 stores across Colombia and more than 20 stores…
Our latest survey: how do people use WiFi in public places?
Do you actively try to find free WiFi when you are out and about? Do you even access it if it’s available? We surveyed a whopping 2540 people and our results were very interesting. Demographics of our respondents The respondents were nearly of equally mixed gender with just over half…
The language of email
Emails – can we communicate as well as we think we can? Are you trying to be funny? Do you tend to be sarcastic? Or are you deadly serious when sending your emails? A Journal of Personality and Social Psychology report found that people greatly overestimate their ability to convey…
Kristina Kazemi Appointed as Sales Executive at Purple
Purple, the global innovator in Indoor Location Services, announces the appointment of Kristina Kazemi as Sales Executive for North America. With a track record of success in the North American Airport market, Kristina brings a wealth of experience to Purple's mission of providing cutting-edge solutions.
Knock knock, who’s there?
John, aged 23, from Manchester. He’s a repeat customer. His last visit was on 10/02/2019, and he has an average dwell time of 30 minutes. Capturing customer data online is something that we are very good at. We know how many people visit our website, how much time they spend…
Cinema chain delivers blockbuster WiFi and customer engagement thanks to Purple, Disney and Vision-Inside AG
Purple, the intelligent spaces company, has collaborated with Vision-Inside AG and Disney, to provide KITAG Cinemas with WiFi and customer insights. KITAG Cinemas is the largest movie theatre operator in German speaking Switzerland, with over 17,000 seats at 85 venues. Since Purple’s installation in late 2016, the collaboration has seen…
Popular Scottish town sees an influx of WiFi users and a spike in Facebook engagement thanks to Purple
Purple, the intelligent spaces company, and Rapier Systems are delivering high speed WiFi and content filtering to visitors and residents of Kirkcaldy town centre. As a result, the town has seen a growth in traffic on the WiFi network and a 208% increase in social media engagement. In early 2016,…