Blogs
Category: Press releases
Purple beats the competition to put powerful WiFi analytics in the hands of the Miami HEAT
Purple and the Miami HEAT have partnered to deliver a cloud-based Wi-Fi analytics solution for the upcoming guest Wi-Fi at AmericanAirlines Arena. The Purple solution, installed by Acuative, will provide Wi-Fi Marketing capabilities to enhance the venue experience. Purple will enable the collection of valuable guest data and provide relevant,…
WiFi and analytics is now on the menu at Aubaine restaurants
Diners visiting Aubaine French brasseries can now feast on free WiFi thanks to a solution delivered by Purple, the intelligent spaces company, which also allows the brand to learn more about their clientele by capturing detailed analytics from the network. With eight restaurants situated across London – including two cafes…
Purple’s free product is a hit with award-winning polo club
Dallas Burston Polo Club in Warwickshire is now delivering free, fast WiFi to visitors and has seen a 63% increase in social engagement following the installation of Purple Free by Smart Wireless. The club, which is set in 600 acres of grounds, had no form of public WiFi and sought…
Leading leather brand rolls out Purple’s WiFi and analytics solution across Colombian stores
High-speed WiFi is now available to CUEROS VÉLEZ S.A.S shoppers in Colombia thanks to the installation of Purple’s advanced WiFi and analytics solution by MAAKAL S.A, which also allows the retailer to capture detailed customer insights. CUEROS VÉLEZ S.A.S owns more than 230 stores across Colombia and more than 20 stores…
Coastal museum entrusts Purple to connect visitors and capture valuable insights
Visitors to The Oceanographic Museum of Monaco can now use free on-site WiFi to share posts on social media, browse the web and connect with friends, whilst the attraction collects highly valuable visitor information thanks to a WiFi and analytics solution from Purple. The cliffside attraction located 85 metres above…
Purple helps to deliver WiFi to thousands of revellers at Splendour in the Grass 2017
Festival goers attending Splendour in the Grass 2017 were able to access high-speed WiFi sponsored by VISA, whilst organisers captured demographic data about attendees thanks to Purple’s WiFi and analytics solution, installed by expert providers of networking solutions for events, NetEvent. This year’s festival attracted over 30,000 music lovers and…
Popular UK wildlife parks have improved the way they interact with guests thanks to Purple
Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing. The tourist attractions, located in the South of England, are operated by the Whitley…
Purple and 3DK win contract with famous Scottish castle and gardens
Armadale Castle, Gardens and Museum of the Isles, is acquiring detailed profiles about those who visit the 20,000-acre Highland estate thanks to a WiFi and analytics solution delivered by Purple, the intelligent spaces company, and 3DK. The 5-star visitor attraction, located in South Skye, Scotland, previously had a basic open…
Popular Scottish town sees an influx of WiFi users and a spike in Facebook engagement thanks to Purple
Purple, the intelligent spaces company, and Rapier Systems are delivering high speed WiFi and content filtering to visitors and residents of Kirkcaldy town centre. As a result, the town has seen a growth in traffic on the WiFi network and a 208% increase in social media engagement. In early 2016,…
Purple takes early leap to become the first GDPR compliant WiFi provider
We are proud to announce that Purple is now General Data Protection Regulation (GDPR) compliant, having unveiled our revised privacy policy and brand-new Profile Portal today, which gives end users complete transparency of all the data collected about them. The EU legislation doesn’t officially come into force until May 25th 2018,…
22,000 people willingly agree to community service in return for free WiFi
Cleaning festival loos, hugging stray cats and dogs, and scraping chewing gum off the streets are just some of the uninviting tasks people have agreed to in exchange for free WiFi. And we aren’t just talking about a few hundred unfortunate individuals. Over 22,000 people have openly agreed to carry…
Free city centre WiFi is a big hit for Inverness and the Highland Council
Inverness, the largest city in the Scottish Highlands, has seen over 17,000 people access its free city centre WiFi in just 6 months following a collaboration between The Highland Council, Purple and Rapier Systems. The Highland Council sought a WiFi solution that would allow them to identify who visits the…
Leicester County Cricket Club bowled over by Purple’s WiFi analytics solution
Purple, the intelligent spaces company, has sealed the deal on a 5-year contract with Leicester County Cricket Club to deliver WiFi and analytics that will improve fan engagement and marketing. Leicester County Cricket Club, home of the Leicestershire Foxes, sought the services of Purple and Sempervox, the unified business communications…
Bond location shakes up its WiFi offering by partnering with Purple and Unico Data AG
Purple, the intelligent spaces company, today announced its collaboration with Unico Data AG as part of a guest WiFi and analytics deployment at various locations on the cableway and mountaintop of Schilthorn, Switzerland. The famous Swiss peak can be reached by boarding the longest aerial cableway in the Alps and…
Trend Vision becomes certified to strengthen ties with Purple
Trend Vision LLP, a reseller of Purple’s WiFi and analytics solution since 2015, is now a Certified Purple Partner, allowing the Indian firm to make further headway across the country. Headquartered in Mumbai, Trend Vision is part of the Trend Group and focuses on delivering WiFi and IT solutions to…