Blogs

When properly used, customer surveys can greatly improve upon customer experience. The trick is to make the survey as quick, painless, and straightforward as possible and then utilize the information gleaned from the survey to find ways to improve your business.   Start with your mission Most successful business models…

North, an integrated ICT systems provider based in North Wales, is pleased to announce that they have been awarded a new contract with Taunton Deane Borough Council for the provision of a public WiFi solution. Visitors and residents will soon be able to enjoy FREE unlimited WiFi whilst out and…

The trend for whole cities to be covered by free WiFi continues, under the UK government’s ambitious plan to create 10 ‘super connected cities’. Manchester City Council recently announced details of their plans to cover 130 public places and transport by spring 2015. £440,000 of £10.74m from the Urban Broadband…

Are we near the time when your mobile phone is literally an extension of oneself? It is close to being the only thing you need to leave the house with. As we become ever reliant on that smart little box, things are about to improve: 1. Smart Phones can open…

In line with their mission to make the car buying process as enjoyable as possible, Colliers has rolled out a free guest WiFi solution. Colliers is the Midlands’ largest independent motor group and the WiFi provision is a fantastic example of their ongoing commitment to superior customer service. The solution…

Foodology @ MBFC, part of Argentum Group has become Purple WiFi’s first customer in Singapore. Argentum Group is a privately owned, vertically integrated hospitality group based in Singapore, operating businesses in retail food & beverages, corporate food service, catering, distribution, manufacturing, wholesale, hospitality education and hospitality services. Foodology @ MBFC is…

Today Purple announced a new strategic partnership with one of the preeminent National Hockey League franchises, the Florida Panthers.

Well, that’s Glastonbury festival over and done with for another year, and I’m sure many of your social media news feeds have been swamped with selfies, videos and ‘wish you were here’ snaps. But this isn’t anything out of the ordinary. The way festival goers enjoy and engage with global…

Ferman Motor Cars have partnered with MicroAge and Purple to deliver a free and secure guest WiFi network in over 30 car dealerships across Florida. The new Cisco network, which includes WiFi analytics, means customers can access a high-speed WiFi connection when in-store whilst also enabling Ferman Motor Cars to…

Here’s a summary of the features and updates we have been working on and showcasing throughout February. Custom HTML emails Custom HTML emails allow users to create and send custom HTML emails directly from within the Purple portal. Custom HTML emails allow for greater flexibility, customization and personalization of customer…

Following our  Micro Surveys feature release, we are pleased to announce that we have integrated another new feature into the Purple Portal – say hello to the Salesforce Connector! The Salesforce Connector allows you to match your Portal visitor records against your Salesforce data, giving you an enhanced understanding of who…

The FCC voted unanimously on Wednesday of this week to free up 195Mhz in the 5Ghz band for use with public WiFi and for boosting of mobile phone signals. “Because the 5GHz band is already used for other purposes by both federal and non-federal users, the effort will require significant consultation…

Farmacorp, Bolivia’s largest pharmaceutical chain, have signed a one-year WiFi analytics and customer engagement renewal with InCloud IT and Purple. The WiFi solution, which is present in over 60 pharmacy’s across Bolivia – soon to be 130+ following scheduled expansion – offers customers a secure, high-speed guest WiFi connection with…

Technology advancements have meant that we can watch games, concerts and sports events easily from our own homes. This was a concern aired in 2012 in an article by Mike Freeman entitled ‘…..a losing battle in keeping fans filling its stadiums’.  The fear was that technology was enabling fans to…

Canterbury Cathedral wanted to take action following recent reports that public WiFi is being used to access explicit content and that 58% of venues worldwide currently have no content filtering in place. They implemented the Purple WiFi platform in order to deliver a secure and legal Social WiFi solution and…