Blogs
Venue navigation for healthcare: Wayfinding is improving the healthcare patient and visitor experience, but how?
Wayfinding technology for healthcare, and what wayfinding solutions for hospitals are available. See how wayfinding technology for hospitals and venue navigation for healthcare boosts patient experiences.
Gartner indoor location services: Purple is listed as a representative vendor in the 2021 Gartner Market Guide for Indoor Location Platforms
Purple has been included as a representative vendor in the 2021 Gartner Market Guide for Indoor Location Application Platforms.
Location Analytics & Services: How they can increase revenue
Discover how location analytics has revolutionized businesses with advanced LBS solutions, enhancing operations and customer experiences over 30 years.
5 Ways to Reduce Customer Churn (Updated for 2023)
Losing customers can have a significant impact on a business, however, there are many methods to keep customers engaged and invested to avoid churn.
Legal Requirements for Venue Occupancy in European Countries
The restrictions on travel, business operations, and occupancy management within Europe have differed by country, here we take a look at some of the different approaches taken by individual European countries. Portugal Like many countries around the world, Portugal has had to react cautiously in combating new waves and outbreaks.…
Purple & UST DataLabs Deliver Geographical Links Between Public WiFi and the Rates in Covid Cases
In February, Purple and UST DataLabs worked together to see if there was a correlation between social behavior and the rates of C19 cases in Manchester, York, and London. Through the combination of an enriched dataset created by UST, detailing the movement of the UK workforce during the pandemic, and…
Legal Requirements for Occupancy in the UK
Almost a year on the Covid-19 pandemic is still causing issues for governments trying to deal with different waves and outbreaks. In this blog, we will focus on the current rules and regulations for venue gatherings in the UK. Occupancy Rules In: England During the latter half of February 2021…
Legal Requirements for Venue Occupancy for the U.S, Mexico, and Canada
The Covid pandemic has forced governments across the globe to deal with various waves and strains of Covid19 very differently. Advice from WHO (The World Health Organisation) regarding personal safety was to wear a face mask in public and to maintain a safe distance from anyone around us. But as…
Technology is making retail stores safer
Discover how technology is revolutionizing retail, improving safety, and enhancing the customer experience post-COVID. Learn about IPS, video shopping, and more.
Effective SaaS marketing ideas to try in 2021 (with examples)
Navigate the complex SaaS landscape with expert tips on easy sign-ups, PPC, and content creation. Unlock effective marketing strategies today!
Data Management Trends & Strategies for 2021
A new era for data handling? Over the past few years, the combination of ‘IoT’ devices & AI / Machine Learning has been used to collect huge amounts of big data. Companies from the IaaS (Infrastructure as a Solution) & PaaS (Platform as a Solution) markets are continually releasing new…
Appsbroker and Purple Join Forces to Drive Tangible Business Growth for Customers with insightNOW
Appsbroker and Purple have joined forces to drive tangible business value and growth for their customers through real-time business intelligence solutions.
5 ways analytics can improve your business online and offline
Whether you are an online business or brick and mortar store, you more than likely use analytics to understand how visitors are engaging with your business.
Internet of Things and The Remote Workforce
The Internet of Things refers to the billions of physical devices around the world that are now connected to the internet, all collecting and sharing data.
The Internet of Behavior – A marketing breakthrough or moral conundrum?
A quick summary of IoT – The “Internet Of Things” The “Internet of Things” was coined by British technology pioneer, Kevin Ashton in 1999, defining it as a system in which the internet is connected to the physical world by utilizing sensors and RFID tags. You can visualize the ‘IoT’…