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WiFi presence analytics
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WiFi presence analytics explained

WiFi Presence Analytics bridges the gap between Google Analytics and the real world, offering real-time data and reporting using WiFi technology. It’s similar to how cookies track user browsing online. This information gives our venues an unprecedented level of insight into consumer behavior and opportunities to engage customers directly.

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Purple WiFi expands further into Asia Pacific region
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Purple WiFi expands further into Asia Pacific region

Purple WiFi has furthered its geographic reach by signing a distribution agreement with established WiFi technology reseller, Luxu Technologies. The agreement will see Luxu Technologies selling Purple WiFi as a software overlay to existing WiFi hardware in Hong Kong, Singapore, Thailand, Vietnam and China. This move marks the second distribution…

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Secure or not secure public WiFi. That is the question.
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Secure or not secure public WiFi. That is the question.

How do you tell if the public WiFi on offer is secure or not secure? Open WiFi Access – what is it and why is it bad? Currently there are many businesses out there (over 90% according to our survey) which have open WiFi access. This is not secure. WiFi…

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Are we getting dangerously attached to our mobile devices?
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Are we getting dangerously attached to our mobile devices?

Although the story of Ella Birchenough is quite an amusing one, it’s a slightly worrying indication of what we might risk to save our smartphones from any harm. Ella Birchenough was so desperate not to be without her mobile phone that after dropping it down a drain she jumped straight…

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Purple WiFi’s summary of the ‘Future Stores’ Retail Repo
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Purple WiFi’s summary of the ‘Future Stores’ Retail Report

The recent large scale study ‘The Future Stores 2014 State of Brick and Mortar Report’ has looked into the in-store retail experience and technology standards currently in place at over 110 of America’s top companies. The survey’s aim was to investigate the trends and current use of technology to enhance…

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Comstor strikes new reseller agreement with Purple WiFi
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Comstor strikes new reseller agreement with Purple WiFi

Cloud-Based Hotspot and Analytics Offering Now Available to Cisco-Dedicated Resellers Across EMEA Cirencester, UK, June 18, 2014 – Westcon Group, a value-added distributor of category-leading unified communications, network infrastructure, data center and security solutions with a global network of specialty resellers, today announced that the company’s Comstor business practice has…

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Top tips for tacking poor WiFi
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Our top tips for tackling poor WiFi

Confused about your poor WiFi access? Sick of waiting for video streams to load? Fed up of only ever having one bar of signal on your phone or laptop? According to the WiFi experts you need to look mainly at two things – your speed and your range. It’s no…

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Purple WiFi announces partnership with Deliberant
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Purple WiFi announces partnership with Deliberant

Social WiFi provider, Purple WiFi, is further expanding its geographic reach through a new partnership with wireless technology manufacturer, Deliberant. Deliberant, which is headquartered in the USA, is a fast growth manufacturer which currently exports hardware to more than 100 countries. Integration with Purple WiFi software will allow Deliberant to…

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Our latest survey: how do people use WiFi in public places?
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Our latest survey: how do people use WiFi in public places?

Do you actively try to find free WiFi when you are out and about? Do you even access it if it’s available? We surveyed a whopping 2540 people and our results were very interesting. Demographics of our respondents The respondents were nearly of equally mixed gender with just over half…

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Purple WiFi advances to Cisco Preferred Solution Partner
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Purple WiFi advances to Cisco Preferred Solution Partner

We are proud to announce that Purple WiFi is now a Preferred Solution Partner in the Cisco Solution Partner Program. The relevancy of network connections is being enhanced by the Internet of Everything (IoE), which brings people, data and processes together. Being a member of the Cisco Solution Partner Program…

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Lucky WiFi
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Lucky WiFi

Caesars Entertainment UK is one of the most established and innovative operators in the casino industry, leading the way for over 40 years. It offers a diverse portfolio of entertainment, gaming, restaurants and bars at locations throughout the world, including the UK, South Africa, the Middle East and the US.…

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Exploring privacy issues as a public WiFi provider
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Exploring privacy issues as a public WiFi provider

With the proliferation of WiFi enabled devices, data usage and surge in internet connectivity worldwide, and the predictions of how everything from our refrigerators to our cars will soon be connected to the internet, the ‘privacy debate’ is becoming more important than ever. With shocking personal data thefts being reported…

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Purple WiFi joins forces with WAV
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Purple WiFi joins forces with WAV, Inc.

Social WiFi software to compliment WAV, Inc’s wireless AP line Aurora, IL – WAV, Inc., (www.wavonline.com) the value-added distributor of world-class wireless networking technology and provider of best-in-class support and services, has announced that it has entered a distribution agreement with Purple WiFi, a cloud-based, guest WiFi hotspot software that enables…

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The History of WiFi
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The History of WiFi

We've come to expect a standard degree of connectivity wherever we go, and regularly rely on WiFi to maintain our productivity, our organization, our health, and even our protection

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Purple WiFi completes Cisco IVT (Interoperability Verification Testing)
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Purple WiFi completes Cisco IVT (Interoperability Verification Testing)

Purple WiFi are delighted to announce that their Guest and Social WiFi and Presence and Location based services solutions have successfully completed Cisco IVT with Cisco WLAN Controllers. Cisco IVT (Interoperability verification testing) means that both teams at Cisco and Purple WiFi have worked together to simulate typical customer configurations and…

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