Blogs

Fast-growth data analytics firm Purple WiFi has acquired US wayfinding business LogicJunction. In the deal announced today, Manchester-headquartered Purple confirmed the takeover of Ohio-based LogicJunction, with the combined businesses operating under the Purple brand. The acquisition is a majority stock deal, with the existing management team and employee base joining…

August is proving to be a very busy and productive month at Purple, and we have a large number of exciting new features going live. These include: Access Media Insertion Introduce a new revenue stream by monetizing your guest WiFi login experience through Access Media Insertion. So what is Access…

Domino’s have signed a rolling contract with hospitality guest WiFi and analytics specialists, Smarter WiFi, to install a Purple-powered WiFi solution at 10 of their sites across the UK. Rollout to further stores is expected over the coming months to expand the overall estate and help Domino’s re-engage more effectively…

Purple has formed a new technology partnership with Atea, Northern Europe’s market leader in IT infrastructure.  Atea are a large IT integrator and transformation specialist with 7,400 employees and 4,000 consultants located in 87 offices. Located in seven countries —Norway, Sweden, Denmark, Finland, Lithuania, Latvia and Estonia, Atea offers a…

Global business analytics provider, Purple WiFi, has released findings from a study into user attitudes towards their data. With access to the behavior of over 110 million users globally, Purple are well-placed to present accurate and comprehensive results. Purple were able to show that, despite amending their own privacy documents…

British Land have again partnered with Purple and North to install a fast and secure guest WiFi network at several sites across the UK. Following the successful implementation of WiFi analytics in previous years, the leading UK commercial property company have renewed contracts at two of their popular shopping destinations, Glasgow…

Liverpool ONE have partnered with Purple to deliver an exceptional guest WiFi experience for customers visiting their 1.65 million sq ft open-air shopping complex. The popular shopping and leisure destination, based in the heart of Liverpool’s city centre has over 170 stores, bars and restaurants, an 18-screen cinema, as well…

El Gato Negro, the award winning Spanish restaurant, have partnered with Advantex and Purple to install an advanced guest WiFi network at their three story restaurant located in the heart of Manchester. The new network will offer diners a free, high-speed and secure WiFi connection, whilst also enabling the restaurant…

Wi-think partnered with Purple WiFi to install a high speed, secure guest WiFi network in Nejmeh Square, Bierut, for the city’s New Year’s Eve celebrations. Thousands gathered to watch the light show on the square’s art deco clock tower whilst also enjoying over 150 different performances. Beirut was ranked the 7th…

At the center of Purple’s product offering lies data – this is something that has never changed; and never will. We want our customers to be able to access the data they capture from within their physical venues – whether that is through guest WiFi, or other connectable data sources –…

Last week at the Cisco Partner Summit in Las Vegas, Purple were presented with the award for Ecosystem Partner of the Year (LATAM region). Kerry Sutcliffe, Purple’s Director of Alliances, said: “There is a very strong relationship in place between Purple and Cisco and Cisco Meraki in the Latam region,…

We are pleased to announce that Purple won the award for Customer Success Excellence at this year’s Pulse Europe – a customer success event attended by 1,500 customer success professionals across EMEA. The event, hosted by Gainsight, was held last week at Olympia London, and welcomed talks from a number…

The finalists for the 2018 Greater Manchester Business Awards have been released, and we are pleased to announce that Purple have been shortlisted for the Business Of the Year Award (organisations of over 50 employees), alongside other contenders including Verastar, cartime and Benchmark International. The announcement follows recent successes for…

Purple and Ruckus, an Arris company, have announced an integrated Reach for the Cloud bundle that combines Ruckus Cloud WiFi management with Purple’s customer analytics and engagement software. According to Purple Chief Executive Officer, Gavin Wheeldon, the Reach for the Cloud bundle will help new and existing channel partners better…

The finalists for The Sunday Times Hiscox Tech Track 100 have been released, and we are excited to announce Purple have been awarded 28th place. The Tech Track 100 league table ranks Britain’s 100 private tech (TMT) companies with the fastest-growing sales over their latest three years. It is compiled…