Blogs
Tag: data protection
Arena WiFi: Understand your fans and drive superior engagement
Easily managing online experiences has never been easier than with arena guest WiFi solutions - Boost incremental revenue and capture highly valuable feedback
The world’s strictest data protection laws and how the Purple Platform can enable you to comply
Currently, 137 out of 197 countries have put some level of legislation in place for the protection of data and privacy, how Purple can help businesses comply?
Data Management Trends & Strategies for 2021
A new era for data handling? Over the past few years, the combination of ‘IoT’ devices & AI / Machine Learning has been used to collect huge amounts of big data. Companies from the IaaS (Infrastructure as a Solution) & PaaS (Platform as a Solution) markets are continually releasing new…
The Internet of Behavior – A marketing breakthrough or moral conundrum?
A quick summary of IoT – The “Internet Of Things” The “Internet of Things” was coined by British technology pioneer, Kevin Ashton in 1999, defining it as a system in which the internet is connected to the physical world by utilizing sensors and RFID tags. You can visualize the ‘IoT’…
California Introduces New Data Privacy Laws
With great data, comes great responsibility… Since Purple’s beginning in 2012, data security has been at the forefront of our business and we’ve always gone a step further by providing guests the moment they log in with an easy to read and digestible terms of business and privacy policy which…
Purple takes early leap to become the first GDPR compliant WiFi provider
We are proud to announce that Purple is now General Data Protection Regulation (GDPR) compliant, having unveiled our revised privacy policy and brand-new Profile Portal today, which gives end users complete transparency of all the data collected about them. The EU legislation doesn’t officially come into force until May 25th 2018,…
22,000 people willingly agree to community service in return for free WiFi
Cleaning festival loos, hugging stray cats and dogs, and scraping chewing gum off the streets are just some of the uninviting tasks people have agreed to in exchange for free WiFi. And we aren’t just talking about a few hundred unfortunate individuals. Over 22,000 people have openly agreed to carry…
Legal and Practical Implications of Offering Public WiFi in the UK
In a society with a high demand for digital connectivity “on the move”, there is an increasing demand for public WiFi services to be made widely available. Businesses are understandably keen to meet that demand, however, there are a number of key areas of legal compliance which Wi-Fi providers should…
Indoor Location Tracking to reach $5BN by 2018
Online has for many years been spoilt with the wealth of information available to understand visitor behaviour, one of the really interesting developments was in-page analytics. What this allows you to do is understand user behaviour and how they journey through your site, a few small tweaks with positioning, size,…